Dubai, United Arab Emirates - 16th May, 2011:  As part of its continuing efforts to better serve customer needs, Samsung Gulf Electronics opened its flagship customer Service Plaza in the UAE on the 16th of May 2011. Located in the Al Barsha area in Dubai, the new Samsung Customer Service Center provides a one-stop shop for service, repair and inquiries on all Samsung products.

Samsung's Dubai Customer Service Plaza is the flagship plaza in the Gulf region, which is the second plaza in Dubai and fifth facility of its kind in the UAE. In addition to conducting immediate face to face repair work, the plaza has an experience zone and a product display area. With the convenience of the plazas for consumers, Samsung saw the importance of expanding its service operations by having another center in Dubai proving their dedication and commitment to providing world class services to its Dubai customers.

Speaking on the occasion, Mr. Young Soo Kim, President of Samsung Gulf Electronics said, "Samsung has always used a customer-centric approach with the belief that 'customer comes first'. As our customer base continues to grow in the UAE and across the Gulf, our aim is to provide more convenient services to them. Samsung is reinforcing its commitment to its valued customers with a new level of customer care service that exceeds all expectations. Our customers can now enjoy their products knowing that a fully-focused customer service programme to support them with help and advice is a step away."

On the same note, Mr. Deepak Babani, CEO of Eros Electricals added, "Since our customers are our first and foremost concern, we are always looking for the best ways to serve them wherever they are.  With that in mind, we have inaugurated our flagship Samsung Customer Service Plaza in the UAE, demonstrating our commitment to widen our service coverage in the UAE and to ensure customer satisfaction.  We also look forward to the opening of more centers in UAE in the near future."

With the new Customer Service Plaza in Dubai, Samsung now has a total of 13 Customer Service Plazas in the GCC region with five plazas in the UAE, two in Abu Dhabi and one in Sharjah.

Samsung's Customers Service Plaza features extensive after-sales support through its state-of-the-art call center to cater to all customer needs and enquiries. The call center toll free number is 800-SAMSUNG (726 7864) and operates Sunday through Thursday from 8:00am to 5:00pm. The Customer Service plaza will however remain open from Saturday through Thursday from 9:00am to 7:00pm. Starting June 2011, the call center will operate Sunday through Thursday from 8:00am to 10:00pm.

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About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2010 consolidated sales of US$135.8 billion. Employing approximately 190,500 people in 206 offices across 68 countries, the company consists of eight independently operated business units: Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, Digital Imaging, Semiconductor and LCD. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, semiconductor chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.

© Press Release 2011