The ultra-slim 24X zoom camera comes packed with features for the photographer who demands more
Samsung Electronics Co., Ltd, a global leader in digital media and digital convergence technologies, announced today the launch of the new WB700, the ultra-slim camera with an impressive 24X zoom function, capable of delivering superb quality images whether your subject is near or far.
The camera features a 24mm ultra-wide Schneider KREUZNACH lens to capture the perfect wide shot, as well as an outstanding 24X zoom function, made up of an 18X optical zoom and 1.3X Smart Zoom. The WB700 delivers sharp images with incredible detail in close up thanks to the camera's 16 Megapixel (MP) CCD sensor. The flexibility of the WB700's lens and zoom functions means that you can capture a broad landscape in the same 16MP detail as a bubbling brook in the distance.
Mr. Hyunho Chung, Executive Vice President and Head of the Digital Imaging Business, Samsung Electronics, said: "We understand that many of our customers come to us for the very best and most up-to-date technology available, which is why we have chosen to bring all our innovation together in the WB700 for both the advanced and novice photographer, giving a balance of professional quality imaging and the kind of usability anyone can master. On top of the core excellence of the WB700's 16MP 24mm lens with OIS and Schneider KREUZNACH super-zoom, we have added features that add surprise and delight to the photography experience, such as our new smart filters, the smart lens effect and zoom noise cancellation, adding value throughout the photography experience."
Mr. Sang Suk Roh, President of Samsung Levant said: "We, at Samsung, are keen to produce new technologies with unique features to meet the needs of our customers. This new WB700 camera shows Samsung's leading position in electronics and digital imaging."
High quality and fun shooting
The successor to the successful WB600 and WB650 models, the WB700 also includes Samsung's latest advances in HD video technology so users can capture high quality video footage as well as still images. It also features Smart Filter 2.0 - artistic filters in modes such as 'soft focus', 'half-tone dot' and 'cinema' alongside traditional features such as 'fish-eye', 'miniature' and 'sketch', giving entertaining and professional finishes at the touch of a button.
Zoom Noise Reduction
Samsung has also introduced new innovation to remove zoom noise from video content. Unlike camcorders, because of the long zoom capabilities of cameras such as the WB700, users reported that their videos were being interrupted by the sound of the camera's mechanical optical zoom sliding backwards and forwards. The WB700 uses an advanced noise reduction algorithm that actively cancels out the zoom noise, giving you uninterrupted clear sound to complement your clear High Definition movies.
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Specification Sheet
| WB700 |
Image Sensor | 1/2.33″ (approx 7.76mm) CCD, 16 Megapixel, 14MP(effective) |
Zoom | Still Image mode : 1.0X ~ 5.0X Still Image mode: Resolution (X1.5) --> Extra Zoom (X2) or Digital Zoom (X4) |
Lens | Schneider-KREUZNACH f = 4.06 ~ 73.08mm (35mm film equivalent : 24~432 mm) |
Image Stabilization | Dual OIS and DIS (Optical / Digital Image Stabilization) |
Dimensions | 99.5 x 59 x 21.7 |
Additional features | · Full Manual Mode (A/S/M Support) · Movie Recording button · Support Raw file format · Built in HDMI Type D with Anynet+ (CEC) + 20Pin Connector · Flash Manual Adjustment(Timing, Light Quantity) · Smart Auto (Still/Movie) · Smart Filter 2.0 · Perfect Portrait System · Built-in S/W (intellistudio) - supporting F/W Update |
Pricing | $299.99 |
Availability | April |
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About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2009 consolidated sales of US$116.8 billion. Employing approximately 174,000 people in 193 offices across 66 countries, the company consists of eight independently operated business units: Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, Digital Imaging, Semiconductor and LCD. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.
© Press Release 2011
