First luxury men's retail monobrand store in Amman

Amman-Jordan, 02 May 2007: During a reception and a social gathering that was held at the Ferragamo retail shop in Zara Expo, Salvatore Ferragamo a premium Italian luxury fashion brand for men launched its first retail shop in Amman on the 25th April 2007.

 Salvatore Ferragamo is one of the leading designers, producers and distributors of men's fashion wear and luxury hand made shoes, pure leather goods, accessories, fragrances, eyewear, and ready to wear apparel for both men and women.

Being a symbol of consolidated craftsmanship and creative innovation, Salvatore Ferragamo is one of the world's most important and best known "Made in Italy" luxury brands.  Salvatore Ferragamo will today bring the latest and most elegant fashion trends to Jordanian fashion-admirers.

"We are pleased to announce the opening of our first Salvatore Ferragamo luxury men's retail monobrand store in Amman, and we promise Jordanian fashion aficionados that they can take home a stunning wardrobe style that suits every unique taste holding the original Salvatore Ferragamo brand name," said the Chairman Ferruccio Ferragamo

Originally founded in 1927, and achieving fame as the "shoemaker to the stars" in Hollywood, Salvatore Ferragamo opened his "Hollywood boot shop" where famous names such as Mary Pickford, Rudolf Valantino, Audrey Hepurn, and Marilyn Monroe became Ferragamo's devoted customers.

 Salvatore Ferragamo brings together top quality material and processes, imagination, color and design which all tell the unique story of craftsmanship and cultural sensibility. From design to production the entire process is carried out in Italy, everything labeled by Salvatore Ferragamo incorporating the famous Gancino logo is produced in Italy and comes straight from the parent company that controls the production operations ensuring top quality products prior to shipment to various markets across the Globe.

"The Salvatore Ferragamo Group's retail network consists of more than 450 retail shops across 55 countries around the world, and is wholly owned by the Ferragamo family with Wanda Ferragamo-widow of the founder- as its honorary chairman," added Ferruccio Ferragamo

Palazzo Spini Feroni in the city of Florence - Italy, has been the headquarters of Ferragamo since 1938, along with the flagship store, Palazzo Spini Feroni has also housed the Ferragamo museum which extends over four rooms and comprises a collection of over ten thousand models of shoes created by Salvatore Ferragamo over forty years from his twenties to his death in 1960.

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© Press Release 2007