25 November 2008
Muscat City Centre's famed mix of retail offerings was given a major boost with the opening of its latest addition, Salam Stores.

Located in the popular mall's Fashion Avenue area, Salam Stores will offer a variety of exclusive brands to fashion conscious residents and tourists alike.

The new store will be spread over 800 square metres and be home to several prestigious international brands such as Polo Ralph Lauren, Canali, Lagerfield, Salvage, 7 for All Mankind, Citizen of Humanity, Bony and D&G.

Joseph Faddoul, General Manager, Salam Studio & Stores, said: "Muscat City Centre is the first venue that comes to mind when a store is looking to expand their presence in Oman. It offers a truly world-class ambience that is perfectly in tune with our brand. I invite the residents of Oman and tourists to come and experience our new store that gives them the luxury of choice in an atmosphere designed for comfort and convenience."

With Salam Store, Muscat City Centre now houses an eclectic mix of fashion outlets. It is the place to be for Oman's residents and tourists as it offers the best mix of high street and high-end fashion.

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About Muscat City Centre:
Muscat City Centre, first opened in October, 2001, is the biggest and most dominant mall in Oman and recently underwent a 16-month RO 22.5 million expansion project. The original 33,036 square metres GLA of the Centre has now expanded to a total of 60,484 square metres of GLA, almost doubling the size of the mall and housing a total of 63 new stores since the beginning of 2007.

The Centre currently houses 144 retail outlets, a Carrefour hypermarket, Magic Planet and an international food court with 22 cafes and restaurants. Of the new stores that have been added to the mall, 95 per cent of the brands are making an entry into Oman retail market for the first time including Home Centre, E-Max, Centrepoint, Zara and Borders bookstore. With 42 top new brands, a first-of-its-kind, dedicated flyover and spacious multi-level parking lot, Muscat City Centre is the biggest and most dominant mall in Oman.

For more information, please call:
Ahmed Hamdy
Marketing Manager
Muscat City Centre
Ph: +968 24558888
Fax: +968 24558320
Email: Ahmed.Hamdy@maf.ae

Media Inquiries:
Saloni Suri / Shaddad al Musalmy
ASDA'A Public Relations,
Exclusive Affiliate of Edelman PR Worldwide in Middle East and North Africa
Oman, Muscat
Tel: +968 24562762
Fax: +968 24562763
s.suri@asdaa.com, s.almusalmy@asdaa.com

© Press Release 2008