Electronics Giant to Provide State-of-the-Art Equipment to Help Develop Future Industry Professionals

Dubai: 29 September, 2008 - The SAE Institute Group has teamed up with JVC Professional Europe Ltd. to launch a new global initiative designed to support quality creative media education locally in each of SAE Group's 52 creative media campuses.

Spanning four continents, the SAE Group provides industry-standard training in filmmaking, animation, audio engineering and multimedia design.

Electronics giant JVC is well established in the education market and recognises the importance of the high quality teaching and exceptional facilities that the SAE Institute offers.

As part of this new partnership, JVC will provide advice and complete turnkey systems to match the video and audio production, AV display and CCTV security needs of SAE Institutes worldwide.

Aiming to make a diploma in film-making an interesting choice for prospective students, JVC will also provide SAE Institutes globally with the JVC GY-HD200 camera. Among its many features, the camera offers multiple frame rate recording, including full-frame 720p/60 imaging and real 24p.

JVC is planning to support a number of student projects, seminars and awards - from global programmes to local campus-based activities - by offering sponsorship and technical support. The initiative will provide students with the chance to purchase JVC equipment at discounted pricing, from both the professional and consumer divisions.                                                                      

Tom Misner, Founder and Director, SAE Institute said: "Our students already have access to the best audio facilities and equipment at SAE Institutes around the world. The new partnership, which delivers full HD video equipment from JVC for use both in the studio and outdoor for assignments, will additionally broaden the scope of our offerings to our students.

"As the global media industry continues to expand, it is vital for all levels of training to meet the standards required by the recent profusion of online and traditional media outlets. JVC will help us give our students an excellent grounding in broadcast and video production, providing the hands-on experience they need for their future roles in the media industry."

Keisuke Yoshikawa, Chief Operating Officer, JVC Professional Europe Ltd. said: "SAE students will have access to the JVC GY-HD series of professional camcorders in their television studios, with full HD monitoring provided via JVC's DT-V monitors. This new global initiative will greatly benefit JVC, as we look forward to receiving valued input on our products from the SAE students and staff. Their feedback will serve as a framework for developing and improving future products and technology."

The SAE Institute entered the Middle East in 2006 with its first campus at the Dubai Knowledge Village, a member of TECOM Investments. Since then, the institute has set up well-equipped facilities in Jordan and Kuwait.

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About SAE
Established in 1976, SAE Institute is the world's largest and most prominent Creative Media education & training provider.

Located in 50 cities and 23 countries, with world headquarters in Oxford, England, SAE Institute offers a range of programmes in audio engineering, film making, electronic music production and creative media. SAE Institute students have access to state of the art equipment, a practical curriculum and industry leading lecturers and guest speakers. SAE Institute students graduate in many countries with a government accredited and internationally recognised qualification. Its graduates have achieved international acclaim, earning Oscar, BAFTA, AFI and ARIA awards. SAE Institute is proudly affiliated with Studios 301, Neve and Qantm College. For more information about the SAE institute, please visit www.sae.edu.

About JVC Professional Europe Ltd.
JVC Professional Europe Ltd. is a wholly owned subsidiary of Victor Company of Japan, one of the world's leading manufacturers and suppliers of a wide range of sophisticated high quality broadcast, professional, recording, playback and presentation equipment, along with computer imaging, internet communications, data storage solutions and CCTV. JVC Professional Europe Ltd. is committed to providing video and data-related solutions and service to customers in the UK, Eire and parts of the Middle East and Africa. For more information, please visit www.jvcpro.co.uk.

© Press Release 2008