Riyadh: Following the unprecedented success of its opening in Dubai, Robinsons’ announces its new branch opening in the GCC in Riyadh. The new branch will provide shoppers with a unique shopping experience as it joins a selection of luxury brand outlets in the Kingdom Center, one of Riyadh’s largest malls.

His Royal Highness Prince Al-Waleed bin Talal, Chairman of the Board of Kingdom Holding Company, visited the new store during his tour at the Kingdom Centre. He met with Mr. Nasser Hassan Nassif, CEO of Al-Futtaim Group and praised the young men and women of the Saudi work team, as well as the professional interior design and aesthetic touches in the store.

Robinsons’ journey began back on 25 February 1858, with John Spicer and Philip Robinson founding Spicer & Robinson in Singapore. Ever since then, Robinsons has spearheaded the forefront of retail sector in Asia.  In 2008, Al-Futtaim Group, the leading regional business group based in Dubai, acquired the rights to operate Robinsons department store in Singapore and was able to successfully transform it to one of the best performing department stores in Southeast Asia. The brand is committed to providing customers with an unparalleled choice of the world’s finest brands accompanied with exceptional customer service and high after-sales support services.

Robinsons made its debut in the Middle East in late March 2017 with a 20,000 square meters store spanning across three floors at Dubai Festival City.   Robinsons’ unique design was inspired by Singapore’s outstanding nature fused with contemporary architecture that combines vertical gardens. This concept was developed by the renowned French botanist Patrick Blanc, creating a distinctive new identity for Robinsons in the Middle East. Accordingly, this allowed the department store to qualify for the World Retail Awards, for the 2018's Outstanding Store Design.

Al-Futtaim Group is one of the world's largest and fastest growing regional business conglomerates, headquartered in Dubai, United Arab Emirates. Al-Futtaim has more than 42,000 employees and manages its business sectors through more than 200 diverse companies worldwide. In recent years, Al-Futtaim Group has expanded its business operations in Saudi Arabia through strategic acquisition plans in a number of activities such as contracting, heavy equipment and retail, to expand its presence in the Kingdom's promising market and keep pace with the Kingdom's Vision 2030.

Furthermore, Robinsons secured its prominence for its distinguished line of products and their unrivaled experience.  Today, Robinsons is celebrating its 160th anniversary, with opening its second GCC store in Saudi Arabia, specifically in the Kingdom Center, Riyadh, to represent a unique destination for fashion in the GCC.

About Robinsons Department Store
Founded in 1858 by John Spicer and Philip Robinson, Robinsons Department Store is one of the most iconic retail landmarks in Singapore. Operated by the Dubai, UAE-based Al Futtaim Retail Group since 2008, Robinsons has since become one of the best performing department stores in southeast Asia.

In March 2017, the Al Futtaim Retail Group celebrated the opening of Robinsons Department Store in Dubai Festival City Mall. At 200,000 sq ft, it is the largest department store in the UAE; it is also one of the country’s most unique retail establishments, thanks in part to a stunning green wall of living plants that was created by designer Patrick Blanc as a nod to Robinsons’ Singaporean heritage.

Robinsons has quickly made a name for itself among discerning shoppers, thanks to three floors of covetable offerings. Beauty lovers flock to the Ground floor, which stocks a stunning array of more than 85 skincare, makeup and fragrance brands. Home to many familiar labels such as Alexander Wang and Kate Spade, Robinsons also carries more than 90 exclusive fashion brands, including AAPE and Louis Quatorze. The second floor also offers the UK’s most loved and trusted brand, John Lewis, which can only be found in Robinsons.

A true lifestyle destination, Robinsons has recently opened the Profile Aveda Lifestyle Salon on the First floor, and proudly features three tempting F&B outlets: Big Fernand, Wild & The Moon, and Origami. From fashion and home to wellbeing and dining (and much more in between), Robinsons Department Store in Festival City Mall offers an immersive experience that sets the bar for retail in the Middle East.

© Press Release 2018

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