13 January 2009
The Rivoli Group is proud to announce the opening of its flagship Blancpain boutique in the region's latest retail hub - The Dubai Mall.

The new Blancpain store dedicated to displaying the collection of the world's oldest watch brand was officially inaugurated by Mrs. Nayla Hayek, Member of the Board of Directors of Swatch Group and Mr Ramesh Prabhakar, Managing Director, Rivoli Group.

The exquisite boutique reflects the same spirit that pervades the workshops of Blancpain's master watchmakers. The store has a distinctly rich outlook with subtle tones of elegance and a warm and inviting atmosphere. Aesthetically it creates a unique ambience characteristic of the brand's touch of luxury and elegance. This boutique is designed to offer consumers an insight into traditional Swiss watchmaking and an understanding of the core values of the Blancpain brand.

Speaking on the occasion, Mrs Hayek said, 'The Swatch Group's association with the Rivoli Group has indeed been very positive and successful in strengthening our brands' presence in this prestigious market in the Middle East. The Group's retailing expertise is well aligned with the growth path for Blancpain and we are glad to extend our business further with our third monobrand boutique in Dubai at the city's latest retail landmark - The Dubai Mall'.

The Rivoli Group, a pioneer in the field of luxury retailing, continues to provide the UAE market with access to some of the world's most widely recognized and respected consumer brand names. The opening of the Blancpain boutique at The Dubai Mall is yet another symbol of their successful relationship with the Swatch Group - the number one manufacturer of finished watches in the world.

Ramesh Prabhakar, Managing Partner, Rivoli Group, said:

'The opening of the Blancpain boutique is a step in a series of initiatives towards opening many more monobrand boutiques for our premium luxury brands. This new Blancpain boutique is another step for the Rivoli Group to offer our premium brand-conscious and loyal consumers even greater choice and an unforgettable shopping experience. Strategically, Rivoli has evolved keeping pace with the dynamic marketplace of the Emirates and will continue to be committed to the prestige segment of the retail industry.'

This exquisite boutique is the third in a row of Blancpain boutiques that Rivoli has launched in Dubai. It started with the boutique at their Emirates Towers store and recently another Blancpain boutique was unveiled at Burjuman. Now with this new flagship store at The Dubai Mall, watch connoisseurs can expect to discover some unique timepieces from this heritage watch brand.

-Ends-

About Rivoli Group
Since 1988, The Rivoli Group has been building its strong position in the fast growing retail environment in the UAE and the lower Gulf states. The Group has become one of the largest luxury lifestyle retailers in the Middle East and offers a wide range of product categories from watches and writing instruments to fashion, accessories, gift items and eyewear.

The organization currently represents luxury brands such as Blancpain, Glashütte Original, Omega, Montblanc, Montegrappa, J.M. Weston, Longines, Carl. F. Bucherer, Vertu, Swatch, Eden Park and Kenzo, among others. Matching these lifestyle brands with impeccable service, the Rivoli Group has set new standards of retailing excellence in the region by establishing retail concepts like Hour Choice, Rivoli Gifts, Rivoli Prestige, Rivoli Arcade, Rivoli Textiles, Glitter and Table Art.

Recently, the Rivoli Group was presented the Branding Awards of the Year 2007 by CEO ME and the Premium Luxury Retailer of the Year 2007 Retail ME - forums that recognize the achievements of the region's leading business visionaries across all industry sectors and celebrates the remarkable talents of the region's strong and fast-growing commercial community.

For more information, please contact:
Debanjana Chaudhuri| BPG Public Relations
Level 6 MAF Tower Deira City Centre
PO Box 3294 Dubai
UAE
T +971 4 295 3456 Ext 301
F +971 4 295 8066

© Press Release 2009