The three-day community event drew in huge crowds and boosted sales in the luxury development
Bahrain 24 October 2007: Over 3,000 people visited the highly successful Riffa Views' open house held recently over three days to celebrate the release of properties in The Park Estate, the last of the three Signature Estates in the residential golf development.
The event gave Riffa Views an opportunity to showcase its three Estates - and in particular the Park Estate - and attracted both local and international visitors demonstrating the contribution that Riffa Views is making towards promoting Bahrain as a prime destination for property investment and tourism.
Richard Browning, Riffa Views CEO, said: "The event was a resounding success for us in many ways. We welcomed a broad cross-section of the community so they could witness first-hand all the key elements of the quality lifestyle that Riffa Views offers. Importantly, it also gave us the chance to show our wider appreciation to the people of Bahrain"
"We have secured over 100 villa sales since the release of Park Estate which has resulted in all the two and three bedroom townhouses and villas being completely sold out. We still have four and five-bedroom villas available, although we expect further sales to filter through in the coming weeks from the additional enquiries generated by the event."
The Riffa Views marquee hosted a series of exhibits including a 108-square-meter stand of The Park Estate, information on Riffa Views' sustained campaign of community involvement, the opportunity to enquire about and enroll students in Riffa Views International School, a display of Riffa Views TV and the Riffa Views website, and the latest news on the Royal Riffa Views Golf Club.
Visitors delighted in the carnival atmosphere as they enjoyed Hummer tours of the development, camel rides, falconry displays and other entertainment, before relaxing with a picnic basket and soft drinks. A business card competition meant 26 lucky winners received a Riffa Views iPod as a souvenir of the event on which they can tune into Riffa View TV pod casts, scenes for which were filmed over the three days as part of the ongoing television series which charts the development's progress.
Hugh O'Shea, Sales & Marketing Director, added "Overall, the Riffa Views open house achieved its objective of putting Riffa Views firmly in the public eye and bringing its true lifestyle spirit to the fore."
The development is progressing on target and is due for completion by mid-2009 offering a lifestyle unparalleled in the Kingdom.
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About Riffa Views Signature Estates
Riffa Views is a joint venture between Arcapita and the Bahrain International Golf Course Company (BIGCC) and is the first golf residential development in Bahrain. The 972-villa and townhouse project is a master planned concept for a luxurious community lifestyle that will provide a comprehensive range of sports, leisure and shopping facilities, including an 18-hole signature championship golf course designed by the top international golf pro, Colin Montgomerie. Riffa Views Signature Estates will also feature a country club, a tennis facility in association with tennis great Boris Becker, a high-end retail centre, and an international school managed by the renowned International Schools Services.
Issued on behalf of Riffa Views by Hill & Knowlton. For press information contact:
Katherine Kaczynska
Tel: +973 17533532
Fax: +973 17533370
e-mail: katherine.kaczynska@hillandknowlton.com
Karla Solano
Riffa Views
Tel: +973 17 757 996
Fax: +973 17 757 990
Email: Ksolano@riffaviews.com
© Press Release 2007
