From the 22nd - 24th of April 2014 - ADNEC - Abu Dhabi
After its success in 2012, The UAE will host the second edition of the world renowned exhibition of pool and spa industry: Piscine Middle East from the 22nd until the 24th of April 2014. The show will be held in parallel of the City scape Abu Dhabi 2014, the strategic partner of Piscine Middle East in the region.
Organised by GL Events exhibitions, Piscine Middle East will bring the leading international exhibitors to Abu Dhabi to meet their counterparts and showcase the latest innovation from the global pool industry and to discuss opportunities and challenges in the Middle East Market. The show will include developers, contractors and service providers in Equipment and pool accessories, maintenance, filtration, protection security, construction installation, outdoor living pool, Health and wellness in the pool industry.
For the first time in the Middle East, GL Events will introduce "The pool Vision award for 2014" during the show to select and award prizes to outstanding swimming pool projects from around the world, judging them from the technical and aesthetic standpoints, water treatment, coverings, accessories, spas, etc.
For this 2014 's edition Pool Vision are inviting participants from the Middle East and Asia to participate actively as there will be a separate awarding ceremony for Abu Dhabi projects on the exhibition PME in April 2014.
Piscine Middle East exhibition is considered as the leading exhibition for swimming pool and spa equipment and infrastructure in the region. The show is bringing the right balance between quality, price and qualified maintenance in the sector. With 40 international exhibitors, 70 brands from Spain, France, Italy, Tunisia, UAE, China, UK, German, USA and Belgium, the organisers are expecting around 3000 visitors for this second edition. The Piscine Middle East exhibition presents to the region a high quality range of swimming pools, spa products and services to the buyers in the Middle East, North African countries and India.
"The exhibitors participating in Piscine Middle East are forming part of the world leaders. Their role is to assist the local leaders by offering the latest equipment and technologies on the market and by training them to use such equipment." Says Mrs Noemi Petit, Piscine Middle East show director.
"The Region has seen a massive trend towards the well-being experience, expanding on an established market for pool and spa equipment and facilities. UAE itself has become a phenomenon for the sector". She added.
Many construction projects are taking place now in the region by the private sector or by state-owned developers. The private sector is now re-engaging, and new grandiose schemes are emerging. In 2012, US$16bn of construction contracts has been awarded in the UAE, Qatar, and KSA. The largest new scheme is Mohammed bin Rashid City, announced in November 2012 with over 100 hotels. UAE federal government will invest around 272 billion USD in the infrastructure during the coming five years by making the majority of projects available to the private sector through public-private partnerships. An important increase of construction projects related to residential, touristic and commercial building are launched specially with the Abu Dhabi Vision 2030, Qatar World Cup in 2022. Add to this the hosting of Expo 2020 which will significantly increase tourism during this period, and multiply the construction projects.
Due to all this new projects, Piscine Middle East is coming with the latest techniques and innovations in the field of construction for water treatment, pools and spa which is an excellent opportunity for the Pool & Spa industry in the region.
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About Piscine Middle East by GL Events France:
Piscine Middle East is organised by GL events Exhibitions and Conferences organization LLC. It positions itself as the world's leading pool and spa show. Since 32 years, it gathers international major pool and spa equipment manufacturers and service providers. With 600 exhibitors and 12000 visitors, it is the world's largest gathering for professionals. It takes place every 2 years in Lyon (France).
The exhibitors of Piscine Global, being of international groups, have requested since a few years an international gathering. Therefore Piscine has created 3 new shows since 2012:
- Piscine Middle East covering the GCC and North Africa. 22 - 24 of April 2014
- Piscine Global - 18-21 November 2014 - Lyon, France
- Piscine SPLASH ! Asia - 20-21 may, 2015 - Singapore
About GL Events:
A French event's organizer of 250 professional and public exhibitions, GL events spearheads events in more than twenty countries for more than a dozen different sectors, including food, sport, healthcare, homes and Interior design. www.gl-events.com/
The right event partner
Piscine Middle East is co-located with Cityscape Abu Dhabi. With well over 20,000 participants expected and over 150 major developers exhibiting, Cityscape Abu Dhabi is the opportunity to understand, build and develop business in Middle East's real estate market (architects, interior designers, local authorities, real estate developers.)
Piscine Middle East will be held at the ADNEC
The Abu Dhabi National Exhibition Centre (ADNEC) is the most modern exhibition centre in the world and the largest exhibition venue in the Middle East with its 12 inter-connected exhibition halls.
For press contact:
UBIFRANCE Middle East Press office:
Tarek Solimane: +971507082469 - Tarek.solimane@ubifrance.fr
Miryem Oukas: +971507085928 - Miryem.OUKASMESSIDI@ubifrance.fr
© Press Release 2014
