Fresh and vibrant marine-inspired jewellery creations feature peerless South Sea pearls, diamonds and yellow gold

Dubai, UAE September 2, 2007 - This summer be charmed by the latest pieces from one of Paspaley's most popular jewellery collections - Embrace the Sea. Featuring earrings, pendants, chains, strands and charm bracelets, the sparkling collection comes alive in astonishing impressions of marine life such as spiral shells, conch shells and starfish crafted in yellow gold and encrusted with diamonds, amidst strands of gorgeous South Sea pearls. The collection is endowed with the vibrant freshness of a beautiful day on the beach and will definitely delight both the wearer and the onlooker in its joie de vivre long after summer.

The spread of designs is guaranteed to bring out the sunshine in any setting; such is its sprightly nature. It consists of shell-inspired earrings, such as conch shell earrings with whirls of yellow gold that highlight a single South Sea pearl with stunning effect. The spiral shell design earrings, on the other hand, drop a delicate length from a lustrous pearl on its wearer's ear. In other designs the spiral shell turns into a striking pendant that holds its own in an awesome strand of South Sea pearls. While in yet another piece, one of Paspaley's well known motifs, the starfish, grandly fashioned in yellow gold and encrusted with diamonds, features as a slide pendant on a rigid and slim yellow gold chain and as a pair of radiant earring designs, from which fall beautiful South Sea pearls. 

Remarked Nicholas Paspaley, Executive Chairman of Paspaley: Embrace the Sea is one of Paspaley's most well received collections. Inspired by the beauty and the endless charm of the sea, these designs pay tribute to the home of the South Sea pearls, the ocean."

The latest pieces in the celebrated Embrace the Sea collection carry the outstanding design and craftsmanship Paspaley is known for. Its loyal following will be thrilled by the rare charm of its signature South Sea pearls coupled with sparkling diamonds and the elegance of white and yellow gold.

A sure hit among the fashion savvy are the charm bracelets, each with lust pearls and a delicate marine inspired gold and diamond charm strung together by yellow gold links. Each jewel in this collection is complete by itself and can be worn alone. But teamed with another piece it is transformed into a grand affair.

Discover the design magic of the Embrace the Sea collection in Paspaley's exclusive boutiques at Burjuman Centre and the Mall of the Emirates.

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About Paspaley:
Paspaley is the world's leading and largest South Sea pearl company, growing the finest quality pearls in the world. Behind the simplicity and singular beauty of Paspaley South Sea pearls is a journey that began more than 70 years ago on the remote and unspoiled coastline of northern Australia. Paspaley's involvement in pearling dates back to 1935 when Nicholas Paspaley's father, Nicholas Paspaley Senior MBE first collected mother-of-pearl shell in Australia's northern waters. He established a family business that has evolved to become the world's leading South Sea pearling company. Paspaley is still proudly family-owned and operated. Paspaley nurtures its pearls on a remote network of over 20 farms, stretching more than 2500km across the pristine waters off the northwest coast of Australia - about the same distance as from London to Moscow.

Paspaley's pioneering techniques have been widely acknowledged as world's best practice, positioning the company name at the forefront of the pearling industry. Consistent quality and supply are the hallmarks of Paspaley - a reputation achieved only through an unwavering commitment to the pursuit of excellence and the principles of quality. These standards have ensured Paspaley South Sea pearls are much sought after by the world's leading jewellery houses and has made the Paspaley name synonymous with the most beautiful pearls in the world.

For more information, please contact:
THE IDEA AGENCY PR DEPARTMENT
Tel: 04-3434424
Fax: 04-3434305
Email: pr@theideaagency-me.com

© Press Release 2007