• Second ‘HUAWEI Developer Day’ hosted in partnership with ZAIN Innovation Campus in Amman, Jordan

Dubai: Bringing together the best smartphone developers across the Middle East & North Africa, Huawei hosted its ‘HUAWEI Developer Day’ workshop series in partnership with ZAIN Innovation Campus (ZINC), in Amman on December 18.

Launched in 2014, ZINC aims to bolster the entrepreneurship ecosystem in Jordan and the MENA region by equipping businesses and startups with the latest technologies. The campus helps young entrepreneurs shape their ideas into projects that can be rolled out in local, regional and global markets.

The workshop was attended by 100 people including Android application and games developers, representatives from ZINC, and the Jordan Gaming Lab –a project of King Abdullah II Fund For Development KAFD – designed to meet the requirements of developers and gaming companies and serve as an incubator for young Jordanians who wish to create their own gaming ideas.

Justin Chen, Operation Director of Huawei Consumer Cloud Service MENA, said: “Digitization is a revolution happening right now, and the region is transforming itself into a leading digital economy with new opportunities for developers taking shape every day, among which Jordan serves as an essential harbor. Through ‘HUAWEI Developer Day’ and HUAWEI AppGallery, we are targeting developers to help them increase their user base, network and engagement by supporting them to expand new markets and monetize their applications.”

Introduced in the Middle East for the first-time last month – gathering over 100 developers and design startups in Dubai – the ‘HUAWEI Developer Day’ series provides developers with insights into HUAWEI AppGallery and HUAWEI Themes, through interactive presentations and competitions.

Continuing its series of workshops in MENA, the next ‘HUAWEI Developer Day’ will be held in Egypt in February 2019 followed by Pakistan, Lebanon, Morocco, Saudi Arabia and Abu Dhabi – running until December 2019. Follow Facebook @HuaweiMobileServices for more stay tones activity.

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About Huawei Consumer Business Group (CBG)

Huawei Consumer Business Group (CBG) is one of Huawei's three business groups, providing a range of products including mobile phones, wearables, tablets and laptops. Huawei’s products and services are available in more than 170 countries and are used by a third of the world’s population, ranking second in the world in mobile phone shipments in 2018 according to IDC.

Year on year growth was reflected in Huawei’s rise as a globally recognized premium brand. In 2018, Huawei was named number 48 on BrandZ’s Top 100 Most Valuable Global Brands and number 79 in Forbes World’s Most Valuable Brands. Huawei spent US$13.23 billion on R&D in 2017, accounting for 14.9 percent of its total revenue. According to IPSOS, Huawei's global brand awareness increased from 81% in 2016 to 86% in 2017. Its overseas brand consideration increased from 37% in 2016 to 44% in 2017. According to EU Industrial R&D Investment Scoreboard (2017): Huawei's R&D investment ranked No.6.

As a leading technology company, Huawei invests a significant amount of its annual sales revenue to research and development efforts and has established 14 research centers around the world. Among these facilities is the Huawei Aesthetics Research Center in Paris. Huawei’s newest R&D center is the Max Berek Innovation Lab in Wetzler, Germany, where Huawei and Leica are jointly researching technologies to improve mobile device camera and image quality. 

For regular updates on Huawei Consumer BG Mobile Service, follow us on:
Facebook: https://www.facebook.com/HuaweiMobileServicesMENA/
Twitter: https://twitter.com/MeaHuawei
Instagram: https://www.instagram.com/huaweimobileservicesmena/

For Media Enquires:
Steven Shao
Huawei Mobile Service PR and Communications Manager
Huawei Consumer Business Group
E-mail: shaoguanyun@huawei.com  
Deepti Naidu
Senior Account Executive
Hill+Knowlton Strategies
E-mail: deepti.naidu@hkstrategies.com 

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