06 November 2007

Middle East -  Buffalo Technology has launched the first commercial wireless router to come pre-installed with DD-WRT firmware, providing optimised WLAN features, performance and security to ISPs as well as the SMB and SOHO market, at an affordable price.

The AirStation Wireless-G MIMO Performance Router with DD-WRT (WHR-HP-G54DD) is the first product to come from Buffalo's partnership with firmware developer NewMedia-NET. Targeted at ISPs, systems integrators and resellers, the new router brings enterprise-level features to the small business market.

"While a lot of Buffalo's products have been positioned in the end-consumer segment we have found that there is a growing application of our products in the SOHO/SMB market especially in the Middle East region," said Kevin Vine, General Manager, EMEA. "This new product created from our recent partnership with NewMedia-Net will help our resellers integrate our products into the solutions they already offer to this segment. It will also expand our existing distribution network to add resellers and integrators."

It is estimated that one million DD-WRT® based routers are already in use worldwide, however, to date, users have had to install the firmware at their own risk, thereby nullifying the manufacturer's warranty. The new product is covered by Buffalo's two-year manufacturer's warranty and full technical support.

For ISPs, key applications of the Buffalo product include:

  • Hot Spot portal that allows authentication and accounting for small businesses that want to provide a Wi-Fi hotspot without being tied into terms and conditions set by major broadband providers. This incorporates the following features:

    • Five QoS levels - bulk, standard, express, premium and exempt - in order to guarantee bandwidth for essential applications by prioritising traffic

    • Multiple service set identifier (SSID)

    • Wi-Fi multimedia (WMM)

    • Dynamic DNS

  • Mesh networking application, which includes:

    • Optimised link state routing (OLSR). This is a table-driven and proactive protocol, which exchanges topology information with other nodes of the network regularly, and therefore computes optimal forwarding paths locally so as to establish mesh networking.

    • Wireless distribution system with WPA security to allow interconnection of wireless access points with WPA Wi-Fi protected access security.

    • Spanning tree protocol

For resellers and systems integrators, who wish to offer a comprehensive solution to the SOHO and SME market, key applications are:

  • Data transfer application, including the following features:

    • VPN functionality

    • Pass-through feature for IP security

    • PPTP protocol support to allow point-to-point VPN connection

    • Link aggregation

    • WMM

    • QoS

    • DDNS

  • Network divide application through multiple SSIDs

  • Wireless IP telephony application, incorporating:

    • Beacon period

    • DTIM

    • 802.11 retry limit

  • Management applications, including features such as:

    • Remote network status logging for centralised monitoring of system events

    • Remote web management via HTTPS

    • Remote command line access via SSH

    • Support for network management

    • Simple web-based backup and restore for easy configuration

    • Complete router management via command line, when web access is unavailable or connection throughput is low

    • Wake-on LAN functionality

    • Options to configure the router as access point or as client

    • Access restrictions

    • Integrated RFlow/MACupd for centralised traffic monitoring

A full technical specification is provided below.

The AirStation Wireless-G MIMO Performance Router and Access Point with DD-WRT (WHR-HP-G54DD) is priced at $90 and is available immediately from authorised Buffalo channel partners in the Middle East.

-Ends-

Editors Notes
Technical specification:

Networking

WAN Configuration

Static IP, DHCP, PPPoE (Compression, MPPE), L2TP, STP enable - disable, MAC Address configurable

Routing Modes

Gateway (NAT), Dynamic (RIP2, BGP, OLSR), Policy Routing (command line only), Possibility to add routes manually in all modes

Network Bridges

Individually configurable, WLAN bridged / non-bridged

NAT

Port forwarding, port range forwarding, port triggering, UPnP, DMZ

IPv6

Supported (command line only)

QoS

Scheduler HTB/HFSC, uplink / downlink, prioritisation by service, network, MAC address and Ethernet port

WLAN

Frequency Band

2.4 GHz

SSID

Channel preamble configurable

Antenna

RX / TX antenna selectable

Security

WPA/WPA 2 Enterprise / Personal, WEP 64/128, Radius support, 802.1x LEAP/PEAP

MAC-Filter

Blacklist / Whitelist

WDS

WDS-Mac-Addresses

Security

Firewall

SPI

Filters

Proxy, Cookies, Java Applets, ActiveX®

Block WAN requests

Ping, Multicast, NAT Redirection, Ident (Port 113)

Log Management

Log level selectable (Low / Medium / High), optional logging dropped / rejected /accepted connections, separate logging for incoming and outgoing

VPN Passthrough

IPSec, PPPTP, L2TP

Access Restrictions

Policy deny / allow, configurable time and day dependent, user definable blocking of services

Services

NTP Client

Time zone, daylight saving configurable

Dynamic DNS

Dyndns.org, freedns.afraid.org, zoneedit.com, no-ip.com, 3322.org, easydns.org, tzo.com

DHCP-Client

Vendor class, Request IP

DHCP-Server

Used Domains, LAN domain, Static Leases

PPPoE Relay

RFlow MACupd

SNMP

SNMP-Read

SSH Server

Authorised keys

Syslog

Local / remote

Telnet

Server

PPPoE Server

Remote start IP, remote network IP, deflate / BSD / LZS Stack / MPPC compression, MPPE PPPoE encryption, LCP echo interval / failure, idle time, authentication chap secrets / radius, local user management

PPPTP

Client / Server

Hotspot support

Sputnik Agent
HTTP Redirect
NoCatSplash
SMTP Redirect
WifiDog

Cron

Keep alive

Proxy watch, scheduled reboot, WDS / connection watchog

Management

WebAccess

HTTP / HTTPS, auto refresh of status displays, password protected

Remote Management

Web Interface, SSH

Reset button

Enable / disable to prevent misuse

Multiple languages

Chinese simplified, Chinese traditional, Dutch, English, French, German, Italian, Polish, Portuguese (Brazilian), Slovenian, Spanish

Command line

Available

WOL

Host management, manual, automatic

Reset

Factory defaults

Backup / Restore

Firmware settings

Monitoring

Online status of router, LAN, WLAN

About Buffalo Technology
Buffalo is a global manufacturer of innovative wireless networking, storage and multimedia solutions for the home and small business environments. The company is recognised as the Number 1 total PC peripheral manufacturer in Japan, and was the worldwide consumer NAS market leader in 2005 and 2006 (In-Stat).

Buffalo's product portfolio includes its award-winning AirStation™ line of easy-to-use, high-performance wireless networking products for SME/SoHo and home users. With industry-leading AOSS™ (AirStation One-Touch Secure System) technology, users can simply build a secure wireless network at home or in the office at the push of a button.

The company's storage solutions are addressing the needs of both the individual and the business, providing a versatile line of USB flash drives, portable and desktop hard drives and cost-effective network attached storage (NAS) solutions. Including its multimedia players, Buffalo is unique in offering integrated WLAN, storage and multimedia solutions for the digital home environment.

Buffalo's strong international industry alliances with companies such as Intel, Broadcom™, Nintendo and Microsoft have allowed it to lead the industry in the development of the latest technologies into practical tools for the business and the home.

Headquartered in Japan, Buffalo Technology has offices in the UK, Ireland, Germany, USA and Taiwan. For more information please visit www.buffalotech.com  

© Buffalo Inc. 2007. BUFFALO logo, AirStation, Nfiniti, AOSS, TeraStation, LinkStation, DriveStation, MiniStation and LinkTheater are either trademarks or registered trademarks of Melco Holdings Inc. or Buffalo Inc. Microsoft Windows and Microsoft logo are either registered trademarks or trademarks of Microsoft corporation in United States and/or other countries.  The names and logos of other companies mentioned herein belong to their respective owners.  

For more information, please contact;
Mita Srinivasan
Market Buzz International
Tel: +971 4 3625484
Email: buffalo@themarketbuzz.net

© Press Release 2007