Dubai, March 18, 2008: Nautica®, the brand known for its elevated style and quality designs, launched its Women's Sportswear Collection in the UAE today. The Nautica Spring 2008 Women's Sportswear Collection is now available in all Nautica® outlets in Dubai (Dubai Festival City, Deira City Centre) and Abu Dhabi (Abu Dhabi Mall, Marina Mall).

The Abu Dhabi-headquartered LIWA Trading Enterprises, a market leader in the region's fashion industry, has brought Nautica® to the region. The Nautica® brand has made enormous gains since its launch in the region a year ago. 

The introduction of the women's collection reinforces the Nautica® brand's commitment to consumer demand by providing refined, casual classics inspired and energized by the water that are always crisp, clean and distinct. The launch will provide women here to experience and live the energetic American lifestyle.

 "We created the women's collection in response to our consumers' needs and wants in better sportswear," said Denise V. Seegal, President and CEO of VF Sportswear, Inc.  "Our research shows that women want stylish clothing that relates to their lifestyle and easily transitions from weekend to work.  The Nautica® women's collection achieves this mix seamlessly and is the perfect complement to our successful menswear line."   

Incorporating signature hardware and trims, the spring 2008 collection is anchored by key separates as well as outerwear, including anoraks, cropped hooded trenchcoats, and peacoats, a   signature item for the Nautica®  brand.  The color palette is grounded in neutrals with complimentary feminine shades of pink and periwinkle and also integrates the brand's iconic colors such as navy, red, orange, white and yellow. 

Designed for the woman with a classic sensibility fueled with a casual ease, the line will include four collections: Pacific Coast, Atlantic Coast, Island Coast, all infusing the excitement and energy of the Nautica® brand lifestyle with understated luxury and ease; and Graphic Coast, a bold yet versatile black and white graphics collection.

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About LIWA Trading Enterprises
Liwa Trading Enterprises was formed in 1987 by Al Nasser Holdings to drive forward the retailing activities of the Group. The first retail outlet of LIWA was opened in the last quarter of 1987 in the form of a franchise store for British Home Stores (Bhs), providing a new concept in shopping in Abu Dhabi.

Since then the group has a rich portfolio of international brands such as Bhs, Prémaman, Dwell, Gant, La Senza, La Senza Girl, Tally Weijl, Pepe Jeans, Florsheim and now Nautica®. Currently Liwa Trading operates and manages in excess of 250,000 square feet of retail space in the Gulf region.

For additional information, please log onto www.liwastores.com

About Nautica
Founded in 1983, Nautica® is a leading global lifestyle brand ranging from men's, women's and children's apparel and accessories to a complete home collection.  Nautica® products are refined casual classics inspired and energized by the water that are always crisp, clean and distinct.  Today Nautica® is available in more than 64 countries with more than 190 Nautica® branded stores worldwide.  In 2003, the Company was acquired by VF Corporation, a world leader in branded apparel, including sportswear, jeanswear, outdoor products, imagewear and contemporary brand products.  Its principal brands include Lee®, Wrangler®, John Varvatos®, JanSport®, Eastpak®, The North Face®, Vans®, Napapijri®,Kipling®,Reef®,7ForAllMankind®andlucy®. For additional information, please go to www.nautica.com and www.vfc.com.

For further information, please contact:
Ayesha Tully
Watermelon PR
Dubai
Ph: +971-4-2833655
Email: ayesha@watermelonme.com

© Press Release 2008