Microsoft to showcase latest cloud based Enterprise and Consumer offerings at premier ICT event

Dubai-UAE: 15 September, 2010 - Dubai Internet City (DIC), today announced that Microsoft Gulf is a DIC strategic partner at this year's GITEX TECHNOLOGY WEEK 2010. The leading technology major will showcase its new generation of technology innovations for consumers at Dubai Internet City's concourse pavilion.

Dubai Internet City is the strategic partner for GITEX TECHNOLOGY WEEK 2010 that will be held from 17-21 October. In addition to Microsoft, the DIC pavilion will also host industry leaders Hewlett Packard (HP) and Yahoo! Maktoob.

Malek Al Malek, Managing Director, Dubai Internet City and Dubai Outsource Zone, said: "As we complete our 10^th year as the region's leading ICT cluster, we will remain focused on supporting the developments of our business partners while embracing technology innovation and entrepreneurship. This is part of our commitment to encourage all companies across the industry spectrum in the region. We are pleased to have Microsoft partner with us at this year's GITEX TECHNOLOGY WEEK and look forward to further long term collaborations".

Visitors to the Microsoft stand on concourse will have the opportunity to envision how information technology will transform our day to day lives for the better.

"Microsoft has a long standing partnership with Dubai Internet City and are pleased to extend our support on the occasion of their 10^th anniversary," said Charbel Fakhoury, Regional General Manager, Microsoft Gulf. "At this year's GITEX TECHNOLOGY WEEK, we will be showcasing our cloud based innovations both for consumers and businesses which will be the catalyst of the information age. For Microsoft this year, it's about technology and product innovation and engaging with our regional partners, customers and governments to help drive socio-economic growth in the region."

Microsoft will showcase emerging and future trends for today's digital lifestyle and how technology helps connect the PC, Phone and TV. Cloud based applications such as Windows Live and Office Live as well as Microsoft's upcoming browser - Internet Explorer 9 will be demonstrated to the public.

The highly anticipated controller-free gaming system - Kinect for Xbox 360 - will be unveiled to the public in addition to Windows Phone 7, touchscreen and sensor based technologies, and the latest PC devices and prototypes running the Microsoft Windows platform.

In addition to its presence with DIC on the concourse, Microsoft will also be within Business Solutions Hall 7 to present its Cloud and Enterprise Solutions technologies.

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About Dubai Internet City
Dubai Internet City (DIC), a member of TECOM Investments, was established in 2000. Built as a strategic base for companies targeting emerging markets in several neighbouring regions, DIC's core focus area extends from the Middle East to the Indian Subcontinent, and from Africa to the Commonwealth of Independent States (CIS) countries, covering two billion people with a GDP of US$6.7 trillion. As a knowledge-oriented business model, DIC has created a dynamic international community of IT companies hosting business partners that include most of the Fortune 500 brands, as well as a number of small and medium enterprises and ventures. In 2009, 135 new companies joined the DIC cluster. For more information, please visit: www.dubaiinternetcity.com

About Microsoft Gulf
Founded in 1975, Microsoft (NASDAQ:'MSFT') is the worldwide leader in software, services and solutions that help people and businesses realize their full potential. Microsoft Gulf opened its Dubai-based headquarters in 1991 and today oversees operations in Bahrain, Kuwait, Oman, Qatar and the UAE. Microsoft Corporation's address on the World Wide Web is: www.microsoft.com and Microsoft's Gulf Web site is www.microsoft.com/gulf