MerCURRIES Lounge & Restaurants launched a new branded concept of fine dining contemporary Indian cuisine and announced its ambitious plans to launch the home grown fine dining concept globally.
Aimed to provide a diverse range of fast moving Indian food in a contemporary fine dining style suited to a multi ethnic palate; the stylishly appointed ambience of the restaurant will be replicated across the key markets, announced Abdulla Al Daboos, chairman - The MerCURRIES Group. The evening was signatured by the presence of select high profile attendees who sampled the specially designed menu for the evening.
"The Indian food market is one of the fastest growing markets internationally and offers diversity in style and variety. MerCURRIES plans to tap this vast market for branded contemporary Indian food and will expand to the GCC, the United Kingdom, United States, Europe and Far East. MerCURRIES is poised for growth," said Abdulla Al Daboos.
"MERCURRIES Restaurant & Hospitality Management Company has been established to provide fine dining hospitality experience in the contemporary Indian cuisine with an international and modern flavor. The group is the first Dubai based company which has a home grown concept in contemporary Indian cuisine.
The flagship brand MerCURRIES Lounge and Restaurant has at the moment two outlets, one in Dubai International Financial Centre (DIFC) and the other on the Jumeirah Beach Road. We intend taking this concept which we believe is truly unique to other key locations in and around Dubai in the coming months."
Celebrating the joys of diversity so reminiscent of the land of its birth, UAE; a team of master chefs have created a core north west frontier cuisine with several first to their credit. MerCURRIES Kebab Cake, Indian Sushi's - a rare combination of herb treated meats and vegetables in a sushi wrap, Indian Manakish - a delightful fusion of Lebanese and Indian food.
The interiors have been crafted by specially commissioned Italian design team to reflect a modern contemporary Italian designs.
"We will continue to expand our products, promotions and service delivery horizon's by seeking out new ideas and providing innovative marketing platforms. It is truly intended to be an Indian Fine dining of first choice for the seekers of fine dining restaurants looking for excellent quality food in a modern and stylish contemporary environment," said Mrs. Bindu Malhotra CEO & Managing Director, The MerCURRIES Group
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MERCURRIES LLC is a hospitality management company which aims at operating, managing and franchising restaurants and food and beverage concepts locally as well as globally. MERCURRIES has created a unique global hospitality concept focusing on the Indian cuisine and has internationalized it to suit the needs of the global market place.
MERCURRIES LLC also represents several leading food and beverage producers, developers and brand holders and aims at providing management consultancy, expertise and global network of partners to these brands with a view to assist them in leveraging growth opportunities, new market access and developing a blueprint for franchised business model expansion and diversification.
The 2 partners of MERCURRIES Group are Mr. Abdulla Al Daboos - Chairman - The MerCURRIES Group and Mrs. Bindu Malhotra - CEO & Managing Director - The MerCURRIES Group.
MERCURRIES Vision is to provide the finest hospitality experiences to customers by creating fine dining restaurants and lifestyle retail hospitality experiences serving the best quality food and beverage served with personal care and attention in appealing surroundings.
The MerCURRIES Group also holds the exclusive master franchise for "Kaleva"- India's premier sweet and savories shop and will be launching soon their flagship store in Dubai.
© Press Release 2007
