Kinect Rush: A Disney® Pixar Adventure brings five beloved Disney® Pixar worlds to life like never before

Dubai, UAE - March 23rd, 2012

Xbox 360has today releasedKinect Rush: A Disney® Pixar Adventureacross the UAE allowing you to bring home the magic of five Disney® Pixarfilms - "The Incredibles," "Ratatouille," "Up!," "Cars" and "Toy Story".

Kinect Rush: A Disney® Pixar Adventure allows you to enter the Pixar universe in a whole new way - as a character. Just scan yourself into the game using Kinect technology to create an avatar and seamlessly navigate through the five different Pixar worlds with your voice and body.

Aman Sangar, Interactive Entertainment Business Category Lead MEA, Microsoft said: "Through the magic of Kinect for Xbox 360, fans of all ages can now become part of Disney® Pixarfilms and team up with characters without ever leaving their living room. Following on from thesuccess of recently released Kinect: Disneyland Adventures, Kinect Rush: A Disney® Pixar Adventure brings more controller free entertainment and an immersive gameplay experience for the whole family."

Within the worlds, you can interact with 16 beloved characters, go on extraordinaryadventures, uncover hidden secrets and solve puzzles. Join Buzz, Woddy and Jessie as a new toy in Bonnie's Crew ("Toy Story")and use your super strength and X-ray vision to battle the Omnidroid on the streets of Metroville with the help of Bob Parr (a.k.a. Mr. Incredible), Dash and Violet ("The Incredibles"), or leap from the rooftops of Paris to the depths of the Paris sewers to help your rat friends ("Ratatouille").

Kinect Rush is available in UAE stores for AED 199.

-ENDS-

About Xbox 360:
Xbox 360 is a premier home entertainment and video game system. With the addition of Kinect, Xbox 360 will forever transform social gaming and entertainment with a whole new way to play - no controller required. Xbox 360 is also home to the best and broadest games.

More information about Xbox 360 can be found online at http://www.xbox.com.

About Microsoft:
Founded in 1975, Microsoft (Nasdaq "MSFT") is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

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AhmedAl Derazi:
ahmed.alderazi@edelman.com
+971 (0) 506675267

Alina Mezentseva:
alina.mezentseva@edelman.com
+971 (0) 506168714

© Press Release 2012