10 December 2006

Leading Swiss luxury watch manufacturer International Watch Company (IWC) Schaffhausen announced that a new collection of professional timepieces for pilots and watch lovers are currently on display for the first time in Kuwait's Salhiya Mall.

"We have been manufacturing pilot's watches since the mid-1930s and this is the first time that the collection is being put on display in Kuwait," said IWC Brand Manager, Gianfranco D'Attis.

He added: "IWC launched its first special watch for pilots as early as 1936 and the watches were designed to survive in the cockpits of the aircraft of the time."

The new Classic collection of pilot's watches on display in Kuwait comprises five models: the new Big Pilot's Watch, the Double Chronograph, the Chrono-Automatic, the classic Mark XVI and, as an addition to the pilot's watch segment, the Midsize model. Its case diameter of 34 millimetres makes the Midsize ideal for slender wrists.

Other new features in this collection include the following: The case diameter of the Mark XVI has grown, in comparison with its predecessor the Mark XV, by one millimetre to 39 millimetres. The case of the Chrono-Automatic has also grown - from 39 millimetres to 42 millimetres. An item for watch collectors is the Double Chronograph in a ceramic case, which will be produced in a limited edition of 1,000 watches.

The Spitfire, one of the most impressive aircraft in the history of aviation, which stands out for its elegance and its supreme technical competence, also made its maiden flight in the same year as IWC launched its Pilot collection in 1936, exactly 70 years ago. These two legends meet again at IWC - in the new Spitfire pilot's watches collection.

Also on display in Kuwait is a stunningly beautiful special edition of the IWC Pilot's Chronograph that commemorates the French author and aviation pioneer Antoine de Saint-Exupry, who published his novel "Night Flight" 75 years ago.

IWC has dedicated a pilot's watch in a limited edition to the pilot and author Antoine de Saint-Exupry.  This special edition of a pilot's watch from IWC builds a bridge to one of the pioneers of aviation. More precisely, to the pioneer who, as both author and pilot, described the great human adventure of flying 75 years ago.

Leading impulses for the mechanical watch come from IWC. With its 390 employees, the company manufactures these sought-after timepieces. Since the year 2000 IWC has belonged to the watch division of Richemont SA. 

-Ends- 

For more information, please contact:
BIZ COM - For PRoactive Communications                       
P.O. Box 48889; Dubai
UAE                                
Tel: +971 4 332-0888 
Fax: +971 4 332-0999               
Email: info@bizcom.ae

© Press Release 2006