Industry creates brand for UAE's first digital-only bank CBD NOW
London – Spontaneity and the joy of living is the inspiration behind a new brand identity for CBD NOW, the digital challenger bank being launched in the New Year by the Commercial Bank of Dubai. Created by global brand consultancy Industry, the essence of the new brand, which is the first digital bank to market in the United Arab Emirates, is summed up in the strapline ‘Love the
December 14, 2016