Prepare for an epic struggle as Killzone™ returns to PlayStation®3 (PS3™)

Fully PlayStation Move compatible

Presented in stunning 3D and High Definition detail

Dubai, UAE, February 22, 2011 - PlayStation Division, Sony Gulf FZE, today welcomes the return of the critically acclaimed multi-million selling Killzone franchise as Killzone®3 arrives on PlayStation®3 (PS3™). Bringing back the trademark ferocious action on an even more deadly scale, Killzone 3 sees the battle continue between the Interplanetary Strategic Alliance (ISA) and the Helghast - one of the most unrelenting enemies ever to terrorise PlayStation.

In the most cinematically advanced Killzone yet, Guerrilla studios has introduced a huge visual upgrade to the third instalment in the franchise. New simulation and texturing technology make for a dramatic array of special effects - from waves crashing over your head to devastating vehicle explosions. And with no loading screens in between gameplay to pull you out of the story, Killzone 3 feels more like a feature length film than a video game. See the story unfold before you in a flurry of High Definition, 3D splendour, brought to life with a terrifying audio soundtrack from Hollywood's most legendary bad boys. Malcolm McDowell, famed for his dark performance as Alex in A Clockwork Orange, expertly portrays the voice of sadistic Helghast

Warlord Jorhan Stahl. And London-born Ray Winstone, known for his mobster roles in blockbusters like The Departed, provides the voice of Admiral Orlock.

Fully PlayStation®Move compatible, you'll feel even closer to the action in a nerve-shatteringly immersive experience. Look your enemy in the eye as you break his neck with the brutal new close-combat system, or seek refuge from the Helghast onslaught as you take time out to manually reload - all using the Move controller. And with the arrival of the PlayStation Move sharp shooter across Europe, taking out the Helghast has never been felt realistic. Housing the motion controller and navigation controller, the sharp shooter, developed by Guerrilla Games and Zipper Interactive, provides the most intuitive and immersive control experience yet.

If you're struggling under the weight of the Helghast might, you may benefit from getting to know your enemy by taking home your very own authentic Helghast Helmet replica with the Killzone 3 Collector's Edition for AED549. It come complete with a SteelBook case and exclusive 100-page Killzone 3 art book, as well as a 'Cloaking Helghast Marksman' action figure, PlayStation®Network voucher code to unlock every deadly weapon and ability, and the entire Killzone 3 soundtrack. Alternatively, the Special Edition which comes with a camouflaged Dual Shock controller is available for AED399; the steel encased Collector's Edition is available for AED299 and the standalone game is available for AED269.

Prepare to face your toughest challenge yet as the ferocious world of Killzone 3 arrives on PS3. But be careful - once you experience the harrowing world of Helghan in fully Move® compatible eye-watering High Definition 3D detail, you'll soon fear what's around every corner.

Killzone 3 is out now. Find out more at www.killzone.com.

-Ends-

About Sony Computer Entertainment Europe Ltd
Sony Computer Entertainment Europe (SCEE), based in London, is responsible for the distribution, marketing and sales of PlayStation®3, PlayStation®2, PSP™ (PlayStation®Portable) and PlayStation®Network software and hardware in 99 territories across Europe, the Middle East, Africa and Oceania. SCEE also develops, publishes, markets and distributes entertainment software for these formats, and manages the third party licensing programs for the formats in these territories. Since the launch of PlayStation 3 in November 2006, 41.6 million units have been sold globally and continue to be sold at a record level. Maintaining its position as one of the most successful consumer electronic products in history, PlayStation 2 has sold over 147.6 million systems worldwide. Since its launch at the end of 2004, over 64.2 million PSPs have been sold globally, highlighting the importance of the portable entertainment market.

With the huge increase in interest and accessibility of network applications and network gaming, more than 60 million accounts have registered to PlayStation Network, the free-to-access interactive environment, and over 1.25 billion items have been downloaded.

More information about PlayStation products can be found at www.playstation.com.

PlayStation, the PlayStation logo are registered trademarks of Sony Computer Entertainment Inc. PS3 and PSP are trademarks of Sony Computer Entertainment Inc. All other trademarks are property of their respective owners.

About PlayStation Division, Sony Gulf FZE
PlayStation Division, Sony Gulf FZE based in Dubai, United Arab Emirates, is responsible for the distribution, marketing and sales of PlayStation®3, PlayStation®2, PSP™ (PlayStation®Portable) and PlayStation®Network software and hardware across the Middle East & Africa

About Sony Gulf FZE
Sony Gulf FZE is a 100% subsidiary of Sony Corporation and is the regional headquarters for the Middle East and Africa regions. The company is engaged in the business of Sony Consumer Electronics, VAIO laptop computers, Computer Peripherals, Data media, Recording Media and Energy (Batteries), Mobile Electronics (Car Audio) and Computer Entertainment products in more than 40 countries in the region.

Apart from stock operations in the Jebel Ali Free Zone Establishment in Dubai, Sony Gulf FZE leads execution of various logistics, sales, marketing, advertising and customer services

Media Contact:
Lina Abou Chaaban
PlayStation Division, Sony Gulf FZE
Tel: +971 4 886 5662
E-mail: Ulina.chaaban@ap.sony.com

Ketchum Raad
John Dyer
Tel: +971 4 425 8982
E-mail: John.dyer@ketchum-raad.com

© Press Release 2011