Dubai, UAE, October 27, 2010 - HP today announced a new generation of consumer desktop PCs and an updated HP TouchSmart PC.

The PCs feature stylish new looks that complement any room and give consumers a fast and powerful computing experience with plentiful storage for digital content. The redesigned consumer desktop lines include: HP Pavilion, HP Elite, HP All-in-One 200, HP TouchSmart 600 and various HP monitors from the 2310ei 23" Ultra slim LCD monitor to the 2310ti 23" multi-touch LCD monitor.

"This new generation of desktop PCs features a fresh and modern design, unbeatable performance and tremendous value," said Salim Ziad, HP PSG General Manager. "And with matching monitors and accessories, it's easy to customize a desktop solution that combines performance with style."

Perfect balance of form and function

When creating the new line of desktop PCs, HP focused on refinement and detailing - from buttons and ports to the classic glossy piano-black finish with silver accents and touches of chrome.

The HP Pavilion and HP Elite lines of desktop PCs include the HP MediaSmart software suite - a one-stop solution for multimedia and entertainment. HP MediaSmart software offers a fun and easy way to enjoy digital content, from watching TV or Blu-ray movies and sharing photos via Snapfish to burning music, slideshows and playlists to DVDs.

  • HP Pavilion p6000 series desktop PC - Provides a rich and rewarding experience when surfing the web,(4) mixing soundtracks or creating home videos.

  • HP Pavilion Elite series desktop PC - Delivers performance and style for the most demanding multimedia tasks, from video editing to gaming and multitasking.

To complement its desktop PCs, HP offers  various HP monitors from the 2310ei 23" Ultra slim LCD monitor to the 2310ti 23" multi-touch LCD monitor to deliver a superb viewing experience for all your home computing needs.

All-in-One PCs never looked so good

The HP All-in-One200 consumer desktop PC offers the performance of a traditional desktop in a slim, stylish profile. The All-in-One200 is simple to set up and fits seamlessly in a family room or bedroom. Its features include:

  • A 21.5-inch diagonal full HD screen, 1080p, LED backlit, high-definition display that tilts up to 30 degrees and swivels from side to side

  • Built-in wireless LAN (802.11 b/g/n), enabling users to surf the web quickly and easily

  • Integrated premium stereo speakers

  • Included wireless keyboard and mouse

  • SuperMulti DVD player with LightScribe technology

  • The HP MediaSmart software suite, which offers a fun and easy way to enjoy digital content - including watching TV or movies with Hulu and Netflix, sharing photos via Snapfish by HP, and burning music and videos to DVDs

  • Integrated wall-mount capability

The HP All-in-One200 is ENERGY STAR® qualified and meets the standards for Silver registration in the Electronic Products Environmental Assessment Tool (EPEAT®). It features a mercury-free, white light-emitting diodes (WLED) display that uses less energy than previous-generation displays. The display's solid-state components also are more resistant to damage caused by external shock. Additionally, in response to growing environmental concerns regarding the use of brominated flame retardants (BFRs) and polyvinyl chloride (PVC), the All-in-One200 is the first consumer desktop available with some BFR/PVC free components.

HP TouchSmart - the next generation of amazing

The HP TouchSmart 600 - a 23-inch-diagonal widescreen, touch-enabled PC - now features new Intel Core i5 and i3 processor options, delivering the ultimate in smart performance.

Engineered to reproduce the sound quality found in music studios, Beats Audio is now available on the HP TouchSmart 600. This unique, high-performance technology emerged from close collaboration between legendary artist and producer Dr. Dre, chairman of Interscope Geffen A&M Records and Beats co-founder Jimmy Iovine, and HP engineers. It provides an optimal sound experience - the way the artist intended it.

The HP TouchSmart 300 and 600 PC series also feature new built-for-touch applications, including Paint It! by Corel.  Paint It! Studio lets users get in touch with their inner artist, edit photos and create original designs. Paint It! digital art tools allow experimentation with color theory, composition and brush strokes, without the mess associated with traditional art.

Pricing and availability

  • The HP All-in-One200 desktop PC starts at AED 2,999 and will be available on the Middle East Market mid-November

  • The HP TouchSmart 600 with Intel Core i5 and i3 processors, Beats Audio, Paint It! by Corel and Roxio CinemaNow starts at AED 5,999 and is now available with Intel Core i3 today and Intel Core i5 on the Middle East market

-Ends-

About HP
HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world's largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems. More information about HP (NYSE: HPQ) is available at http://www.hp.com/.

Editorial Contacts
Lavina Jose
+971 50 514 8436
Lavina.Jose@hp.com

Kate Mahon
+971 50 811 7579
Kate.mahon@edelman.com

© Press Release 2010