Hertz 24/7 creates the "anytime, anywhere, any car" rental service for Middle East travellers to the USA and Europe

Dubai, UAE, 16 July, 2013

The Hertz Corporation has announced the launch of Hertz 24/7, a revolutionary rental service allowing Middle East travellers to hire a car any time, day or night, during their summer vacations in the USA and Europe.

Hertz customers from the Middle East will now be able to hire a wide variety of vehicles when needed, 24 hours a day, 7 days a week, and for any length of time - hourly, daily, weekly or monthly - from any of 1,800 neighborhood and airport locations in the USA, France, Germany, UK, Spain and Australia.

After registering for the service, customers will receive their own personal Hertz 'keyfob' which they can then load with credit.  The Hertz 24/7 customer experience is powered by the fast and easy Hertz "Click. Swipe. Go!" process.

Customers click on www.hertz247.com or www.hertz.com from a mobile device or laptop and complete the 24/7 reservation process, walk to their reserved car only minutes away where they swipe the 24/7 key fob against the reader on the windshield to unlock the doors. Then Go!, after retrieving the keys tethered to the dashboard.

"Driven by the company's award-winning technology, Hertz is reinventing the car rental industry by putting the rental process in the hands of consumers," commented Hertz Chairman and Chief Executive Officer, Mark P. Frissora. "Technology-enhanced vehicles will be available close to where customers live or work, making it easier than ever to reserve and quickly pick-up a rental vehicle at the customer's convenience.

Elyes Mrad, Vice President of Sales and Marketing for Hertz International, added: "Hertz 24/7 is a game changer for the car rental industry, because for the first time customers can rent a wide variety of vehicles at their own convenience for any length of time on a pay-as-you-go basis, whether hourly, daily, weekly or, monthly."

"The service will be especially popular not only among Middle East travellers on their summer vacations to US and European destinations, but also to the thousands of expats that return home for several weeks and who need an easy and convenient car rental option."

The Hertz 24/7 service will be extended to more than 2,000 locations by year end and currently has a fleet of 35,000 vehicles (cars, mini-vans, vans and SUVs) equipped for 24/7 rentals. The company will be prepared to have approximately 500,000 Hertz 24/7-enabled vehicles in service globally by 2016.  At that point, Hertz 24/7's fleet would be more than ten times the size of the current car sharing industry combined. 

With Hertz 24/7, the company is creating a new "self-serve" mobility solution with no membership fees, allowing customers to talk directly to and get help from a Hertz service representative from the car, as needed.  Additionally, customers can pick up a vehicle at one location and drop-off at another.

In addition to www.Hertz247.com and www.hertz.com, customers can reserve Hertz 24/7 vehicles through a variety of convenient touch points including Hertz interactive kiosks or though their mobile devices. More information is available by clicking on www.hertz247.com, www.hertz.com  or by following Hertz on Facebook or Twitter.

Customers are able to provide personal information, reserve a 24/7 vehicle, and be on their way the same day, provided that they first stop into a Hertz location for Driver's license validation.

-Ends-

About Hertz Technology
Hertz is committed to providing its customers speed, ease and value with technological innovations and personalized service. "Traveling at the Speed of Hertz" offers a variety of unique customer enhancements, which include:

Mobile Apps: As consumers are looking to mobile technologies as a way to take back control of their travel experience, from on-the-go bookings to instant upgrades.

Hertz Mobile App: Book, modify and search car rental reservations, find locations, and browse special deals and offers all from the palm of your hand.

Hertz NeverLost My Explore App: Users can plan their itinerary and navigate popular cities in the US and Canada all on their smart phone and import it into a calendar or to the award-winning Hertz NeverLost® GPS.

Hertz 24/7 Mobile App: Customers have 24/7 access to a variety of vehicles when and where they need them with the ability to reserve a car or modify an existing reservation and view upcoming and previous reservations.

Carfirmation: Hertz's mobile email/SMS text service - Mobile Gold Alerts -- that confirm a Gold customer's reservation and advises them of their car location.

Carfirmation Upgrade: Hertz Carfirmations also show other available cars and upgrades and lets members select the one they want - all on their mobile device in three simple steps.

Choose Control: Hertz Gold Choice gives the customer the power to keep the car they reserved or simply choose another, something no other car rental brand offers.

Zap Technology: Hertz's Gold enrollment and e-Return in the US is the fastest way to get customers in their cars and when they return, back on their way home.  Hertz will email the customer's receipt in a flash.

Acceler-Rental: Hertz is the first car rental company to now offer both airport and neighborhood location customers the ability to rent cars through a live face-to-face video kiosk with Hertz ExpressRent™ kiosks.

About Hertz
Hertz operates its car rental business through the Hertz, Dollar and Thrifty brands from approximately 10,400 corporate, licensee and franchisee locations in North America, Europe, Latin America, Asia, Australia, Africa, the Middle East and New Zealand. Hertz is the largest worldwide airport general use car rental brand, operating from approximately 8,800 corporate and licensee locations in approximately 150 countries. Hertz is the number one airport car rental brand in the U.S. and at 111 major airports in Europe. Dollar and Thrifty have approximately 1,580 corporate and franchisee locations in approximately 80 countries. Hertz is an inaugural member of Travel + Leisure's World's Best Awards Hall of Fame and was recently named, for the thirteenth time, by the magazine's readers as the Best Car Rental Agency. Hertz was also voted the Best Overall Car Rental Company in Zagat's 2013/14 U.S. Car Rental Survey, earning top honors in 10 additional categories, and the Company swept the global awards for Best Rewards Program and Best Overall Benefits from FlyerTalk.com. Product and services such as Hertz Gold Plus Rewards, NeverLost®, and unique cars and SUVs offered through the Company's Adrenaline, Prestige and Green Traveler Collections, set Hertz apart from the competition. Additionally, Hertz owns the vehicle leasing and fleet management leader Donlen Corporation and operates the Hertz On Demand car sharing business. The Company also owns a leading North American equipment rental business, Hertz Equipment Rental Corporation, which includes Hertz Entertainment Services.

About Hertz Middle East and Africa
Hertz has a strong presence in the Middle East and Africa region, with 11 Hertz franchisees in the Middle East and 23 in Africa, and a total of 66 locations in the Middle East and 161 outlets in Africa, offering a wide range of car rental and leasing services.  Hertz locations across the region offer customers the most modern fleet of vehicles in the market, with a focus on quality, safety and reliability.

© Press Release 2013