IntelliChoice Picks Yukon Over Other Full-Size SUVs Based on Lower Costs of Ownership
Middle East - GMC Yukon took top honors in the full-size SUV category of IntelliChoice's 2011 Best Overall Values of the Year (BOVY) awards, announced at this year's National Automobile Dealers Association (NADA) convention recently held in San Francisco.
Yukon is one of 21 BOVY segment winners this year, representing IntelliChoice's "best value" pick among full-size SUVs. This decision was based on the vehicle's analysis of ownership costs, including depreciation, maintenance, repairs, fuel, fees, financing and insurance.
With a deserved reputation, the 2011 editions of the Yukon and Yukon XL raised the bar even higher this year offering distinctive styling, spacious and refined interiors, exceptional driving characteristics and segment-leading safety features - including standard head curtain side air bags for all seating rows on all models. The Yukon Denali and Yukon XL Denali also returned this year equipped with additional style, technologies and luxury features that have made these models so popular. The Yukon has emerged as GMC's best selling model in the Middle East.
"This year's IntelliChoice 'Best Overall Value' honor reconfirms what Consumer Guide said about the Yukon last year - that it's a 'best buy'. This award is a testament of GMC's leading position amongst its segment. We are always striving to increase product appeal while pushing for improved customer satisfaction," said Luay Al Shurafa Brand Manager of GMC Middle East.
Across the region, all GMC warranties have been increased from three-year or 60,000 km to three year or 100,000 km as part of the brand's objectives to meet and exceeded customers' expectations.
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About GMC
GMC is one of the four core brands of General Motors Corporation. GMC currently markets a complete line of crossovers, trucks and SUVs.
Vehicles marketed in the Middle East include the Acadia luxury crossover SUV, the Yukon and Yukon XL full-size SUVs and Sierra pick up with a choice of chassis for various industrial and commercial uses. GMC's line up of SUV's delivers outstanding capabilities.
The GMC Denali brand represents the pinnacle of GMC's offering by bringing upscale refinement and performance to its premium SUVs. With their unique styling and luxury amenities, Denali vehicles bring this ultimate expression of comfort and performance to the SUV segment. The Denali trim is available on the Yukon and Yukon XL.
For more media material about GMC in the Middle East, please visit http://media.gmcarabia.com
For more information:
Samer El Khalil
Tel (+9714) 3143333
E-mail samer.elkhalil@gm.com
Fouad Hammad
Tel (+9714) 3143320
E-mail fouad.hammad@gm.com
Marwan Abu Ghanem
Tel (+9714) 4055511
E-mail marwan.abu-ghanem@hillandknowlton.com
© Press Release 2011
