- New 1,470-piece kit features working steering, dark-blue bodywork and printed Mustang grille badge; can also be customised with additional muscle car components
- Ford Mustang LEGO Creator Expert set is available instore now, priced from AED649
DUBAI: A true American hero has landed in stores around the Middle East with the arrival of the LEGO Creator Expert Ford Mustang.
Developed in a partnership between Ford and LEGO® Group, the new Creator Expert: Ford Mustang model is based on a 1967 Fastback. Made up of 1,470 pieces, the nostalgic muscle car comes complete with working steering, dark-blue bodywork, white racing stripes, bonnet scoop, printed Mustang grille badge, GT emblems, and five-spoke rims with road-gripping tyres.
Measuring over 10 centimetres high, 34 centimetres long and 14 centimetres wide, the new set will give budding builders the chance to customise their all-American icon to their own specification thanks to a collection of optional add-ons – while retaining its instantly recognisable symbol of the Mustang pony logo.
Customisation options include a supercharger, rear ducktail spoiler, beefy exhaust pipes, front chin spoiler and a nitrous oxide tank for an authentic muscle car build experience.
“The Ford Mustang is one of the most iconic muscle cars of the past six decades, and to have its combination of design and heritage replicated by this set is exciting for fans of both Ford and LEGO,” said Jamie Rae, marketing director for Ford Middle East.
The authentic replica model also allows owners to store items in the trunk or lift the hood to reveal a detailed big block 390 cubic inch (6.4-litre) V8 engine with battery, hoses and air filter detailing.
The rear axle of the car can be lifted for an extra-mean look, the doors can be opened and the roof panel removed to give access to the detailed interior with classic seats, radio, working steering and a mid-console gearshift.
A printed mustang grille badge, GT emblems and a selection of license plates add the final touches to this extraordinary LEGO Creator Expert model.
“The Ford Mustang is one of the most iconic, symbolic cars in history – and to bring this fan favourite muscle car to life in brick form, with this level of customisation, has been exhilarating,” said Jamie Berard, Design Lead on LEGO Creator Expert. “We can’t wait to see our LEGO and Ford Mustang fans’ own creations when they get their hands on this new set.”
The LEGO Creator Expert: Ford Mustang is available directly from LEGO stores in the UAE (Dubai Mall, Mall of the Emirates, Mirdif City Centre, Dubai Marina Mall and Yas Marina Mall Abu Dhabi), Kuwait (360 Mall) and Bahrain (City Centre Mall).
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About Ford Motor Company
Ford Motor Company is a global company based in Dearborn, Michigan. The company designs, manufactures, markets and services a full line of Ford cars, trucks, SUVs, electrified vehicles and Lincoln luxury vehicles, provides financial services through Ford Motor Credit Company and is pursuing leadership positions in electrification, autonomous vehicles and mobility solutions. Ford employs approximately 199,000 people worldwide. For more information regarding Ford, its products and Ford Motor Credit Company, please visit www.corporate.ford.com .
Ford’s history in the Middle East goes back more than 60 years. The company’s local importer-dealers operate more than 155 facilities in the region and directly employ more than 7,000 people, the majority of whom are Arab Nationals. For more information on Ford Middle East, please visit www.me.ford.com .
Ford Middle East is also a responsible corporate citizen with currently three CSR initiatives running in the region including the Ford Motor Company Conservation & Environmental Grants, Ford Warriors in Pink® breast cancer awareness campaign and Ford Driving Skills for Life safe driving awareness programme for young drivers and teens.
Contacts:
Sue Nigoghossian
MENA Communications
Ford Middle East & Africa
Haneen Joudiyeh | Sadiq Al Hamed
ASDA’A BCW
971-4-4507600
971-4-356-6368
haneen.joudiyeh@bcw-global.com
Sadiq.AlHamed@bcw-global.com
snigogho@ford.com
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