Philips' marks another milestone in TV history with ultra-high-resolution Pixel Plus technology in its top-of-the-line Matchline TV Series to give the clearest, most natural detail from all types of input signal.
Dubai, UAE, October 23, 2002 – Philips makes history in TV technology yet again with the release of the first of its-top-of-the-range Matchline TV sets incorporating the unique Pixel Plus technology. Following the introduction of the first 100 Hz sets in 1988, Natural Motion in 1995 and Digital Natural Motion and Active Control in 1999, Philips’ latest Matchline TVs now set a new industry standard for TV picture quality.
Incorporating impressive image processing improvements, Philips’ new Matchline TVs bring incredible sharpness, detail and depth to the pictures onscreen. Pixel Plus technology doubles the horizontal resolution of standard TVs and increases vertical resolution. The result: a breathtaking picture of over two million pixel resolution per frame. This means amazingly sharp pictures with clear and natural detail for all types of input – from normal TV and VCR to DVD.
The new Matchline sets combine the brilliant colours of Real Flat Black Line picture tubes with the flicker-free performance of 100-Hz Digital Scan TV Sets, and the smooth motion of Philips’ award-winning Digital Natural Motion technology.
Best-in-market picture quality The sets incorporate advanced picture processing software that doubles the standard 1024-by-625 PAL resolution to a world record-breaking 2048-pixel horizontal and 833-line vertical resolution. For NTSC, the standard 1024-by-525 resolution is doubled both vertically and horizontally. The vertical resolution alone eliminates – even from close up – the fine line structure that is noticeable on other TVs. The extra detail of Pixel Plus also improves the distinction between foreground and background, thereby increasing the perceived picture depth as well. This gives a clear difference for both still and moving images.
For the first time in TV technology, such ultra high resolution comes without compromising field flicker. The sets show stable and flicker-free pictures that are less straining on the eyes, to allow for more relaxing TV viewing. This is complemented by the revolutionary glass design of the Philips Real Flat Tubes. These deliver supreme contrast, brightness and focus all over the screen – reflections are reduced, even in daylight viewing, to give brilliant colors with minimum distortion.
Pixel Plus processes incoming TV signals, with advanced motion compensation techniques, correcting the reproduction of movement in the picture (Pixel Plus complements Philips’ industry-reference Digital Natural Motion system). The effects of motion compensation are most noticeable with feature movies, which intrinsically have notoriously juddery motion when shown on TV. The end result is smooth movement reproduction of moving objects on screen and greater viewing pleasure.
Superb sound and easy operation with a touch of style
The new Matchline tops off its excellent picture quality with superb high-power audio performance, bringing, for example, DVD-Video, and Dolby ProLogic TV broadcasts to life. It delivers up to 60 W RMS into five integrated speakers and a sub-woofer for low frequency bass.
The sets are also easy to set up and use, and there is an easy graphical user interface. Tuning is automatic for both terrestrial and cable viewers, with all available channels being automatically installed with the correct channel name and in a logical order. There is also a split-screen demonstration mode that compares the raw, unprocessed TV signals against the results of Pixel Plus.
Reflecting the state-of-the-art technology, the Pixel Plus sets come with a brand new styling - a clean, sophisticated look.
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Important editorial note
The words Dolby, Dolby Surround, and Dolby ProLogic, as well as the Dolby ‘double-D’ symbol, are trademarks of Dolby Laboratories Licensing Corporation.
About Royal Philips Electronics
Royal Philips Electronics of the Netherlands is one of the world's biggest electronics companies and Europe's largest, with sales of EUR 32.3 billion in 2001. It is a global leader in color television sets, lighting, electric shavers, medical diagnostic imaging and patient monitoring, and one-chip TV products. Its 184,000 employees in more than 60 countries are active in the areas of lighting, consumer electronics, domestic appliances, components, semiconductors, and medical systems. Philips is quoted on the NYSE (symbol: PHG), London, Frankfurt, Amsterdam and other stock exchanges. News from Philips is located at www.philips.com/newscenter.
For more information please contact:
Geraldine Jolivet
Philips Electronics Middle East and Africa
Geraldine.jolivet@philips.com
Tel: 04 - 33 53 666 Fax: 04 – 309 5160
© Press Release 2002
