• More than 250 industry experts from 20 countries will discuss challenges and opportunities at the Saudi Theme Parks and Entertainment Confex, which is going to take place at the Raddison Blu, Riyadh on March 06, 2023
  • Spending in leisure, amusement and theme parks in the Middle East and Africa was expected to reach US$609 million (Dh2.23 billion) in 2023;
  • Customer attendance is projected to increase at a 12.2 percent compound annual rate to 13.0 million in 2023 from 7.3 million in 2018;
  • UAE Government has announced that it plans to attract 40 million tourists to the country every year by 2040 with investment to the tune of Dh100 billion that will further diversify the country’s economy and reduce its dependence on oil;
  • Along with direct and indirect contribution, the Middle East’s Travel and Tourism industry generates US$237 billion (Dh870 billion) worth of economic activity, according to the World Travel and Tourism Council (WTTC);
  • The global amusement parks market grew from $42.68 billion in 2021 to $69.27 billion in 2022 at a compound annual growth rate (CAGR) of 62.3 percent;
  • The worldwide amusement parks market is expected to grow to $140.5 billion in 2026 at a CAGR of 19.3 percent.

Spending in leisure, amusement and theme parks in the Middle East and Africa was expected to reach US$609 million (Dh2.23 billion) in 2023, according to a report issued by International Association of Amusement Parks and Attractions (IAAPA), the global industry association, as more than 250 industry experts, CEOs, COOs, MDs Head of the Leisure and Entertainment department from 75 participating companies from Theme parks, Water parks, Resorts, Family Entertainment Centres plan to attend he first Saudi Theme Parks & Entertainment Confex, scheduled to take place at the Raddison Blu, Riyadh on March 06, 2023.

The day-long convention takes place at a time when the leisure industry has started to grow at an exponential rate following the COVID-19 pandemic and boosted by the Expo 2020 and FIFA World Cup Football in Qatar that kicks off in a few days’ time.

The event announcement comes just a few days after Abu Dhabi's Miral Asset Management had launched a new group identity to streamline the delivery of Dh13 billion (US$3.5 billion) worth of leisure and cultural projects across the emirate.

“Trade, tourism and retail are key economic growth drivers that will push the economies of the GCC countries in the years to come. These sectors are playing a pivotal role in diversifying the economy of the Gulf countries and will play even greater role in the economy,” Nizam Deen, Founder and Chief Executive Officer of CS Events – organiser of the UAE Corporate Tax Forum, says.

“Recently the UAE Government has announced that it plans to attract 40 million tourists to the country every year by 2040 with investment to the tune of Dh100 billion that will further diversify the country’s economy and reduce its dependence on oil. Therefore, the countries in the GCC region will now sharpen their focus in developing leisure tourism facilities to attract more visitors. 

“The event will highlight the upcoming leisure projects that will help the industry grow further. The first Saudi Theme Parks & Entertainment Confex will bring the industry stakeholders closer to each other and they would then benefit immensely from the deliberations and the huge opportunities coming their way.”

Along with direct and indirect contribution, the Middle East’s Travel and Tourism industry generates US$237 billion (Dh870 billion) worth of economic activity, according to the World Travel and Tourism Council (WTTC). In the Middle East, Travel and Tourism represents 8.7 percent of the region’s Gross Domestic Product (GDP) and supports 5.4 million jobs. In North Africa, Travel and Tourism represents 11.2 percent of the region’s GDP, and supports 5.6 million or 10.4 percent of all jobs, WTTC research shows. 

The report projects attendance to increase at a 12.2 percent compound annual rate to 13.0 million in 2023 from 7.3 million in 2018. It expects overall theme and amusement park spending to grow at an 18.1 percent compound annual rate to $605 million in 2023 from $263 million in 2018.

This conference will create massive business opportunities that are going to keep suppliers and manufacturers busy and help boost the leisure entertainment and attractions industry. 

Organised by CS Events Management, the Saudi Theme Parks & Entertainment Confex 2023, will bring together decision makers from Tourism Authorities, Entertainment Sector, Family Entertainment Centres, Resorts & Attractions, F & B, Developers etc. to discuss and evaluate the latest of Saudi Arabia's development in "Theme parks, Entertainment and Leisure" market, while showcasing cutting edge technology and solutions to real buyer. 

The global amusement parks market grew from $42.68 billion in 2021 to $69.27 billion in 2022 at a compound annual growth rate (CAGR) of 62.3 percent, according to research reports. The amusement parks market is expected to grow to $140.5 billion in 2026 at a CAGR of 19.3 percent.

The entertainment industry of Saudi Arabia is growing massively. Saudi Arabia has been putting its best effort to build a unique and world-class entertainment hub that includes innovative rides, cultural or historical attraction, and mega sporting events. 

It will also have accommodation facilities and merchandise in amusement parks that are gaining popularity among visitors of all age groups. Its entertainment sector offers an enormous opportunity for companies operating in this space. 

According to Renub Research, the Saudi Arabia Entertainment & Amusement market will reach US$1.17 billion by the end of the year 2030.

Industry experts will address the key issues, challenges and trends in the industry through presentations and panel discussions on this forum. Speakers from 20 countries, including countries from North America, Europe, Asia and Middle East will discuss challenges and opportunities and vendors and solution providers will get a chance to showcase the latest innovations in front of hundreds of industry leaders. 

The Leisure and Attractions Industry is a great contributor to the tourism sector and our regional economies, industry experts said at the conference. 

The Saudi government has played a central role in supporting the growth of the entertainment sector by implementing the General Authority for Entertainment (GAE) established under the umbrella of the Public Investment Fund (PIF). 

Saudi Arabia is creating a host of attractions and giga-projects as part of Vision 2030, including the first water park in Saudi Arabia at Qiddiya. The company has awarded a contract worth 2.8 billion Saudi riyals ($750 million) for the construction of the kingdom’s first and the region’s largest water theme park.

Qiddiya, which is being built in the outskirts of the Riyadh, is one of several mega-projects being developed in the kingdom as part of Saudi Arabia’s Vision 2030 programme, the overarching blueprint to overhaul the kingdom’s economy and reduce its dependence on hydrocarbon revenue.

Saudi Arabia’s Al Hokair Group has partnered with Hasbro to launch a unique family entertainment centre (FEC) concept called Playocity across the kingdom. Additional developments include the kingdom’s $500 billion city of the future Neom and the Red Sea Project.

Saudi Arabia’s Public Investment Fund (PIF) has issued a request for proposals (RFP) from global oil and gas contractors for a $5bn ‘oil rig theme park’ called The Rig. The Rig will be an offshore ‘extreme park’ in the Persian Gulf. Covering an area of more than 150,000 square metres, the attraction will be situated on repurposed oil platforms.

The region’s theme parks are currently getting busier with a growing number of visitors and investing heavily in technology to create fully immersive and connected guest experiences they cannot get anywhere else. 

Experts will discuss on the digitalization of Theme Parks as well. The various experience upgrades that the industry in the Middle East are investing in include the deployment in digital ticketing, cloud-base solutions, digital payment, augmented and virtual reality, experiential attractions etc.  

The Saudi Theme Parks & Entertainment Confex conference will highlight the massive business opportunities in the the Middle East, especially Saudi Arabia, where government and the private sector investors are injecting billions of dollars to build new theme parks, amusement parks, large cinema complexes, shopping malls with family entertainment centres – that will help the suppliers and manufacturers of leisure products to expand their businesses.

Table 1: UAE Tourism

Value

Factors

Dh180.4 bn

Total tourism revenue in the UAE in 2019

Dh30 billion

Hotel revenues in the UAE in 2019

Dh143.1 billion

Total tourism expenditure in the UAE in 2019

11.6%

Contribution to the UAE GDP in 2019

180,000

No. of hotel rooms in the UAE in 2020

1,089

No. of hotels in the UAE in 2020

Table 2: Biggest Mega Projects – with Leisure Components – in the Middle East

Biggest megaprojects in the Middle East

No

Project

Project owner

Country

Status

Value (US$ bn)

End

1

Neom

Public Investment Fund

KSA

Study

500

2030

3

Dubailand

Dubai Holding

UAE

Execution

146.85

2030

3

King Abdullah Economic City

Emaar, The Economic City

KSA

Execution

93

2034

4

Lusail development

Lusail Real Estate Development Company

Qatar

Execution

45

2022

5

Al-Reem Island

Bunya Enterprises

UAE

Execution

37

2023

6

Yas Island

Aldar Properties

UAE

Execution

37

2030

7

Dubai Waterfront

Nakheel

UAE

Execution

35

2030

8

Business Bay

Dubai Properties

UAE

Execution

30

2030

9

Jeddah Economic City

Jeddah Economic City

KSA

Execution

30

2031

10

Saadiyat Island

Tourism Development & Investment Company

UAE

Execution

27

2030

11

Palm Jumeirah

Nakheel

UAE

Execution

21

2030

12

Downtown Dubai

Emaar Properties

UAE

Execution

20

2030

13

Heart of Jeddah Development

Jeddah Development & Urban Regeneration Co.

KSA

PQ

20

2034

14

Al-Raha Beach

Aldar Properties

UAE

Execution

15

2020

15

The World

Nakheel

UAE

Execution

14.05

2030

16

Al-Khiran City

Public Authority for Housing Welfare

Kuwait

Study

14

2035

17

Arabian Bays (Jadaf)

Dubai Holding

UAE

Execution

13.5

2030

18

Deira Islands

Nakheel

UAE

Execution

12.5

2035

19

Dubai Marina

Emaar Properties

UAE

Execution

12.3

2025

20

Marsa Zayed

Al-Maabar

Jordan

Execution

10

2021

21

Barwa Al-Khor Development

Barwa Real Estate Company

Qatar

Execution

10

2025

22

Roua Al-Madinah

Public Investment Fund

KSA

Study

10

2027

23

Roua Al-Haram

Public Investment Fund

KSA

Study

10

2029

Source: MEED Projects

Table 3: New Theme Park Ride Projects in the GCC

Project

Type

Park

Country

Year

Bombay Express

Roller coaster

Bollywood Parks

UAE

2022

Falcon’s Flight

Roller coaster

Six Flags Qiddiya

KSA

2023

SHarry Potter Land

Themed area

Warner Bros. Abu Dhabi

UAE

Unknown

Mission Ferrari

Roller coaster

Ferrari World

UAE

2022

NEOM

Destination

NEOM

KSA

2022

Red Sea Project

Destination

Red Sea Project

KSA

2022

SeaWorld Abu Dhabi

Amusement Park

SeaWorld Abu Dhabi

UAE

2023

Six Flags Qiddiya

Amusement Park

Six Flags Qiddiya

KSA

2023

Storm

Roller coaster

Dubai Hills Mall

UAE

2022

-Ends- 

About Theme Parks & Amusement Centre Confex

Theme Parks & Amusement Centre Confex, organised by CS Events Management will bring together decision makers from Tourism Authorities, Entertainment Sector, Family Entertainment Centres, Resorts & Attractions, F & B, Developers etc. to discuss and evaluate the latest of Saudi Arabia's development in "Theme parks, Entertainment and Leisure" market, while showcasing cutting edge technology and solutions to real buyers.

 About Theme Parks & Amusement Centre Confex

Theme Parks & Amusement Centre Confex, organised by CS Events Management will bring together decision makers from Tourism Authorities, Entertainment Sector, Family Entertainment Centres, Resorts & Attractions, F & B, Developers etc. to discuss and evaluate the latest of Saudi Arabia's development in "Theme parks, Entertainment and Leisure" market, while showcasing cutting edge technology and solutions to real buyers.

Media Contacts 
Name    Nizam Deen    Shayaree Islam
Company    CS Events    Pan Asian Media
Designation    Chief Executive Officer    Account Executive
Address    801, Sobha Sapphire, Business Bay, Dubai, UAE    PO Box 39865, Dubai, UAE
Email    info@cseventmanagement.com
s.islam@panasian1.com