ERP Player Looks at Expanding Channel Presence in North Africa to Support Business Growth; Appoints MisrTech as Value-added Reseller in Egypt
Dubai, June 25, 2006: As part of executing a new channel strategy to enhance its reach to market, Epicor Scala in the Middle East, the regional subsidiary of Epicor Software Corporation (NASDAQ: EPIC) and a leading provider of enterprise business software solutions in the Middle East and Africa, today announced that it has appointed MisrTech as its new channel partner in Egypt.
Commenting on a focus to reinforce its channel presence in the North Africa region by joining hands with leading regional IT companies, senior officials of Epicor Scala in the Middle East said that MisrTech will enhance the company's presence in the region by providing enterprise business solutions to a wide range of its customers in Egypt.
"We are in the process of streamlining our channel strategy and are looking for new channel partners to expand our geographical footprint," said Mr. Basil Daniells, sales director of Epicor Scala MENA. "As our business continues to grow, with new and potential users of our enterprise resource planning (ERP) suite and other enterprise solutions coming on board, the time is right for us to reinforce our channel presence to support increasing demand."
Over the past six months, Epicor Scala has announced partnerships with International Agencies Company Ltd. (INTERCOL), Idealsoft Emirates and Scan Technology to increase market reach in the Gulf States of the United Arab Emirates (UAE), Bahrain and Qatar.
"These new channel partnerships have come in the backdrop of our assessment that the demand for ERP solutions offering rapid return on investment (ROI) and low total cost of ownership (TCO) is increasing in this region," Mr. Daniells said.
Commenting on the new alliance, he added, "MisrTech, is a premier provider of IT solutions to the Egyptian market. MisrTech will help increase our penetration in that market, which we anticipate will grow rapidly in the medium term.
MisrTech with their experienced leadership, top-notch consulting team and rich knowledge of the local needs, are well positioned to take our market share in Egypt to the next level."
Terming the partnership as an exciting combination, General Adel Shetia, Chairman and CEO of MisrTech said, "I'm excited about this challenging opportunity. I believe we have the right ingredients to create a market leader and I look forward to working with the high-caliber team at Epicor Scala to achieve our ambitious goals. The combination of MisrTech and Epicor Scala is well poised to cater to the specific requirements of growing enterprises in Egypt."
Since its founding in 2002, MisrTech has established itself as a leading provider of IT solutions in Egypt. MisrTech specializes in providing networking solutions, technical consulting, system integration and specialized training, and have an impressive clientele including such organizations as Vodafone Egypt, AIG, Arab Organization for Industrialization (AOI), Ministry of Communications and Information Technology (MCIT), TE DATA and LINKdotNET.
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Notes to Editors:
About Epicor Software Corporation
Epicor is a global leader dedicated to providing integrated enterprise resource planning (ERP), customer relationship management (CRM), supply chain management (SCM) and professional service automation (PSA) software solutions to midmarket companies and divisions of the Global 1000. Founded in 1984, Epicor serves over 20,000 customers in more than 140 countries, providing solutions in over 30 languages. Employing innovative service-oriented architecture (SOA) and Web services technology, Epicor delivers end-to-end, industry-specific solutions for manufacturing, distribution, retail, hospitality and services that enable companies to drive increased efficiency, improve performance and build competitive advantage. Epicor solutions provide the scalability and flexibility to meet today's business challenges, while empowering enterprises for even greater success tomorrow. Epicor offers a comprehensive range of services with its solutions, providing a single point of accountability to promote rapid return on investment and low total cost of ownership. Epicor's worldwide headquarters are located in Irvine, California with offices and affiliates around the world. The regional headquarters of Epicor Scala is based in Dubai Internet City. For more information, visit www.epicor.com.
Epicor is a registered trademark or trademark of Epicor Software Corporation in the United States and other countries. Scala is a registered trademark or trademark of Scala Business Solutions NV, an Epicor subsidiary, in the United States and other countries. Other trademarks referenced are the property of their respective owners. The product and service offerings depicted in this document are produced by Epicor Software Corporation.
Contact:
Ranjit Rajan
Regional Marketing & Channel Development Manager
Epicor Scala ECE Middle East
P.O.Box 500171,
Dubai,
UAE
Tel: +971 4 3913730
Fax: +971 4 3918530
marketing.mena@epicor.com
www.epicor.com
© Press Release 2006
