Renowned shoemaker ECCO announces the extension of its endorsement agreement with international tour legend Colin Montgomerie.
Under terms of this multi-year agreement, Montgomerie will wear ECCO golf shoes exclusively during all on-course activities, appear at ECCO functions and participate in product development. The 46 year-old Scotsman will also wear the ECCO logo on the sleeve of his golf shirt.
"I'm thrilled to continue my association with one of the world's most respected shoe companies," says Montgomerie. "On-course comfort is a key component of playing your best and I've never been more comfortable than when I'm wearing ECCO golf shoes."
Currently No. 18 on the Official World Golf Rankings, Montgomerie is one of the most successful players in the history of the European PGA Tour. He has registered more than 40 professional wins on five continents, most recently capturing the 2006 UBS Hong Kong Open. Also this year Montgomerie was selected to play in his eighth Ryder Cup, where his stellar performance helped the European team achieve their third straight victory.
"Colin remains one of the most elite golfers in the world and we are very proud to continue our relationship," says Jesper Thuen, Sponsor and Event Manager, ECCO Golf. "Having a player of Colin's stature continue to wear our shoes speaks volumes about the quality of ECCO."
ECCO golf shoes are worn in competition by international Tour stars Fred Couples, Thomas Bjorn, Aaron Baddeley, Thongchai Jaidee, John Bickerton, Iben Tinning, Juli Inkster, Sophie Gustafson, Meena Lee, Candie Kung, Cecilia Ekelundh and Anna Rawson, among others. ECCO is the official footwear sponsor of the Ladies European Tour and the 2007 European Solheim Cup team.
Matching innovative designs with cutting-edge technology and out-of-the-box comfort, the Spring/Summer 2007 ECCO Golf Collection includes classic, casual and sport models in a variety of new styles alongside several returning favourites.
ECCO Extends Contract with International Tour Legend Colin Montgomerie.
ECCO golf shoes provide the ideal platform for the perfect swing via a network of performance technologies that includes:
Ultra-soft, high-grade leathers with hydrophobic treatments to provide superb water-resistance
A direct-injection process unique to ECCO in the golf industry that ensures durability, comfort and shock-absorption
Internal stabiliser that reduces torque and provides a stable swing platform
Double-layer insole that provides extra cushion and absorbs heel force to reduce stress on the knees, hip and back
Internal Air-Circulation System that ensures a fresh, dry and cool foot environment
Dynamic Energy Return System that provides a trampoline effect during foot-strike and follow-through to reduce fatigue during the course of a round
Advanced grip systems including Eclipse cleat with Fast Twist insert system, Stinger cleat with Q-Lok insert system and molded traction bars
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ECCO Background
ECCO is one of the world's leading footwear brands. The company was established in 1963, and today, more than 40 years later, ECCO annually sells almost 15 million pairs of shoes to over 70 countries worldwide.
There are more than 500 ECCO concept shops in operation across the globe, and with an average of two new shop openings per week, ECCO is probably the fastest growing shoe franchise worldwide.
ECCO employs more than 10,000 staff globally, all of whom are dedicated to keeping our feet happy and healthy ECCO is a pioneer in fusing innovative technology, European design, fashion trends and traditional craftsmanship with a profound understanding of the human foot and how it works.
J Square Trading Ltd
ECCO's Middle East representative is J Square Trading Ltd. responsible for the expansion of the ECCO brand in the territory. Under leadership of the company's sole owner Jens Hattab, a highly professional and experienced team jointly handles ECCO's market penetration through brand building, distribution of products, implementation of ECCO concept shops and industry leading franchise support strategies and services. In the UAE, ECCO's exclusive franchise partner is the Landmark Group.
ECCO stores in the UAE are at the following locations:
Abu Dhabi
Marina Mall
Tel 02-6817120
Dubai
Deira City Centre
Tel 04-2952797
Mercato
Tel 04-3443374
Mall of the Emirates
Tel 04-3413838
Al Ghurair City
Tel 04-2213340
Reef Mall
Tel 04-2242252
Centrepoint, Bur Dubai
Tel 04-3599335
Sharjah
Qassimya Street
Tel 06-5398446
Opening Soon
Dubai Festival City
Jumeirah Beach Residence
Mall of Arabia and Dubai Mall
For further information, please contact:
Jens Hattab
President, J Square Trading Ltd
ECCO representative in the Middle East
Tel 04 299 6693
Email jens@square.ae
Angela Summers
PR Consultant
Tel 050 552 4991
Email angela11@eim.ae
© Press Release 2007
