25 May 2016
Dubai, UAE - Dubai's Department of Tourism and Commerce Marketing (Dubai Tourism)) hosted an orientation session conducted by a team from the Dubai Government Excellence Programme (DGEP) for the speedy implementation of the fourth generation government excellence system.

The familiarisation workshop was attended by H.E. Helal Saeed Almarri, Director-General, Dubai Tourism and other senior officials.  During the presentation,  Dr. Ahmed Nusairat, Coordinator-General of DGEP and Dr. Zeyad Kahlout, Quality & Excellence Advisor, DGEP, explained the features and mechanism of the system including the various specifications, the evaluation process, categories and standards.

H.E. Helal Saeed Almarri, Director-General, Dubai Tourism, said: "Dubai Tourism has started taking steps towards the implementation of the fourth generation of government excellence system in line with the directive of His Highness Sheikh Mohammed Bin Rashid Al Maktoum,  Vice-President and Prime Minister of the UAE and Ruler of Dubai, to boost the performance and competencies of government entities with the aim of living up to public expectations. Dubai Tourism constantly strives to integrate new systems into its work process that help achieve the optimum levels of efficiency and quality."

At the Dubai Government Excellence Programme last April, Dubai Tourism won two awards- Distinguished Administrative Initiative for E- Permit Portal and second place in the Best Distinguished Government Department (Medium) category.

At the end of the session, H.E. Helal Saeed Almarri, thanked the team responsible for the fourth generation government excellence system and their efforts to support different government entities in achieving the successful and smooth implementation of this new process.

The fourth generation of the government excellence system covers excellence in government services in several areas including but not limited to innovation, happiness of employees and customers, smart transformation, and governance.

-Ends- 

About Dubai's Department of Tourism and Commerce Marketing (Dubai Tourism)
With the ultimate vision of positioning Dubai as the world's leading tourism destination and commercial hub, Dubai Tourism's mission is to increase the awareness of Dubai to global audiences and to attract tourists and inward investment into the emirate.

Dubai Tourism is the principal authority for the planning, supervision, development and marketing of Dubai's tourism sector; markets and promotes the emirate's commerce sector; and is responsible for the licencing and classification of all tourism services, including hotels, tour operators and travel agents. Brands and departments within the Dubai Tourism portfolio include Dubai Convention and Events Bureau, Dubai Calendar, and Dubai Festivals and Retail Establishment (formerly known as Dubai Events and Promotions Establishment).

FOR FURTHER INFORMATION PLEASE CONTACT:
Dubai Tourism
mediarelations@dubaitourism.ae
[+971] 600 55 5559
(+971) 4 2017682

© Press Release 2016