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Deira and Abu Dhabi To Get Authentic Taste Of One Of Lebanon's Top Ten Brands
December 17 2015, Dubai Marina, UAE
Kababji, the Lebanese kabab master restaurant, take-away and delivery chain noted for its fresh, healthy, quality products and quick, friendly service, is planning more outlets and an entry into the outside catering arena in Dubai and Abu Dhabi following the successful opening of its UAE flagship Dubai Marina outlet.
The DIFC-based regional restaurant platform Eathos, which operates Kababji in the Emirates, says it's already in the design stage for the brand's signature, contemporary, classy yet comfortable outlets in Deira and on Abu Dhabi's Al Maryah Island.
"This is a great country for an authentic Lebanese food offering because of its high Levantine population and the fact that Lebanese food has such a big following among Emiratis and many other nationalities. Increasingly people are demanding healthy, quality food choices and Kababji, with its uncompromising commitment to quality of ingredients and hygienic preparation in an open kitchen and grill, fits the bill completely," said Faysal Younes, CEO of Eathos.
"Added to that is the strength of the reputation that Kababji has already built up in Lebanon over the past 22 years where it operates eight restaurants and where the brand has been named, by Forbes, as among the country's Top Ten. Kababji is now synonymous with the flavors of Lebanon."
The expansion news came as Eathos marked the official opening of its first UAE Kababji on the ground floor of Paloma Tower on the corner of the Dubai Marina Promenade residential development. The 100-seater restaurant, with 48 seats in an outdoor terrace, has been designed in contemporary style the brand's instantly recognizable chic, wood and stainless steel interiors, and features Kababji's hallmark open kitchen, grill and brick oven where diners can see food being freshly prepared to enhance the customer experience.
"Kababji Dubai Marina is earning a significant following from residents and tourists in the new Dubai area. They appreciate having the authentic taste of Lebanon on their doorstep," added Faysal Younes. "It is a discerning clientele who are increasingly health conscious and with Lebanese cuisine renowned as one of the world's healthiest, and Kababji equally known for its commitment to healthy, tasty and light food, well-presented, conveniently packaged and promptly and courteously served, we have a winning combination.
"At Dubai Marina we have replicated the attention to detail, the quality and freshness of the ingredients that go into the meticulous, traditional preparation of all Kababji dishes and which have contributed to making it the region's most trusted, and sought after, fast and casual Lebanese restaurant."
Kababji Dubai Marina's menu of fresh and flavorful Lebanese food, which produces the authentic taste of the past in modern dishes, can be served dine-in, take-away or ordered for delivery. It features 65 dishes including appetizers and salads, main Lebanese grills and home-style favorites, fresh pastries, grilled sandwiches, vegan and light options and desserts and 17 hot and cold drinks with the average price of a meal being AED75 up to the Kababji Platter with grilled veal fillet, taouk, kabab eggplant, kabab halabi, kabab makanek and kabab chicken - coming in at AED199. The outlet also sells Kababji's award-winning proprietary branded spices, including shatta harra, rose syrup, pickled hot peppers and Makdous.
Kababji Dubai Marina is open daily from 10am until 1:00am offering the dine-in crowd complementary valet parking. Meanwhile, the bonus is that there's no charge for delivery orders, plus students qualify for a 15% discount.
Dine-in or call now for free delivery. 600 59 59 51 www.kababji.com/Menu
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For media enquiries:
Ronan Donegan +971 56 843 8659 media@strategicsolutionsonline.com
Samer Abou Ghazale +971 55 777 6688 arabic@strategicsolutionsonline.com
About eathos:
eathos is a highly specialised restaurant operating platform, headquartered in Dubai, offering local and international owners and franchisors unrivalled access to patrons across the growing population markets of Middle East, North Africa and Turkey (MENAT). eathos believes that the region's dynamic food and beverage sector presents a wide range of opportunities for the right brands with an innovative edge.
A passion for serving exceptional food makes eathos the perfect franchisee partner to launch, develop and revitalise successful dining concepts to provide guests with an impeccable dining experience.
About Kababji:
Kababji produces high quality food which appeals to consumers who are increasingly demanding of taste, fast and pleasant service.
Now a household name in Lebanon, the first Kababji opened in Jounieh, north of Lebanon in 1993 and was an instant success, Kababji has since been ranked amongst the country's Top 100 national brands.
Customers' insatiable appetite for fast, home-style, healthy grilled meats drove Kababji Grill to expand.
It is now operating in the United Arab Emirates with a restaurant and delivery service in Dubai Marina and plans for more in Deira and on Abu Dhabi's stylish Al Maryah Island.
© Press Release 2015
