Harnessing the BlackBerry Software Platform, du will offer Enterprise Mobility Management, Secure File Sharing and Crisis Communications

As part of du’s efforts to ensure it is offering a comprehensive suite of enterprise solutions in the market to meet specific needs and preferences of customers, the telecommunications service provider today announced a partnership with BlackBerry to offer BlackBerry’s latest software solutions and services to organisations in the UAE.

This partnership will enable du to offer a variety of BlackBerry enterprise software solutions and services to customers, including BlackBerry® AtHoc, a Networked Crisis Communications platform, built to empower cities, organisations and people to respond quickly and efficiently in times of crisis, reducing the risks in case of danger.

BlackBerry AtHoc is used worldwide for every type of emergency as the pioneer and recognized leader in networked crisis communication, protecting millions of people and thousands of organizations around the world. As trusted partner to the world’s most demanding customers, BlackBerry® AtHoc is the leading provider to numerous global government agencies and leading commercial enterprises.

“We are thrilled to be working with such an established partner in the UAE and are confident that by leveraging BlackBerry’s leading portfolio of enterprise software solutions and services, du will be well placed to deliver the best possible experience to business customers within their market,” commented Richard McLeod, Global VP, Enterprise Software Channels, BlackBerry.

"We share their vision of making both cities and the world a safer place for people and organizations and by integrating AtHoc, du will make it easier than ever before for their customers to communicate and collaborate in times of crisis.”

BlackBerry AtHoc will be showcased within du’s booth (ZF10) at Gitex 2017 this October 8th-12th at the Safe City dedicated demo area.

Additionally, this partnership will enable du to offer a variety of BlackBerry enterprise software solutions and services to customers, such as Enterprise Mobility Management through BlackBerry® UEM for iOS, Android, Windows 10 and MacOS, to grow and mobilize their business securely. Customers will also benefit from BlackBerry® Workspaces, a secure file sharing solution that enables users to share, edit and control their files on every device with the highest level of security due to embedded digital rights management protection in the files.

“We are proud to offer BlackBerry’s innovative and secure software portfolio to our enterprise customers in the UAE. In today’s digital economy, we understand that businesses must be able to operate efficiently and securely,” said Fahad AlHassawi, Chief Commercial Officer, du.

The BlackBerry software platform will offer solutions suitable for a variety of enterprise sizes – both large and small enterprises - and can be purchased from du as part of a bundle or standalone, at highly competitive rates and different price points.

With security increasingly becoming both a priority for every business, du is perfectly positioned to provide innovative solutions and functionality to meet customer specific requirements.

To find out more information about BlackBerry, visit: www.BlackBerry.com/enterprise . 

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About du
du is a vibrant and multiple award-winning telecommunications service provider serving 9 million individual customers with its mobile, fixedline, broadband internet, and Home services over its 4G LTE network. du also caters to over 100,000 UAE businesses with its vast range of ICT and managed services. Since its launch in 2007, du has many UAE firsts to its credit, including introduction of Pay by the Second® billing system, IPTV and self-service portal.

du is ideally placed to support the realisation of UAE Vision 2021 and transformation of Dubai into a Smart City. du is also the official strategic partner of the Smart Dubai Office and the platform provider for Smart Dubai. Following the successful testing of the Middle East’s first Internet of Things (IoT) network, du is on course to complete deployment of its IoT network in 2016.

Brand Finance ranked du as the 12th most valuable brand in the Middle East in 2016. du previously won the coveted Brand of the year title by Superbrands Middle East in 2013. The company has been recognised with several other awards such as ISO 27001 certification of Managed Security Services and having the distinction of opening UAE’s first LEED Platinum Certified Green Shop. du also has the unique distinction of the first telecom in the world to release Sustainability Report based  on GRI-G4 guidelines in 2014. du is also credited with du’s world-class teleport is the largest of its kind in the Middle East and ranked among the top teleports in the world by World teleport Association.

du is 39.5 percent owned by Emirates Investment Authority, 19.75 percent by Mubadala Development Company PJSC, 19.5 percent by Emirates Communications and Technology LLC and the remaining by public shareholders. Listed on the Dubai Financial Market (DFM), the company trades under the name ‘du’.

Saugat Chatterjee
PR Lead (B2B) Commercial
du
Mobile: +971 55 936 7045
Email: saugat.chatterjee@du.ae

Salma Chalak
Associate Communication Manager
MSLGROUP
M:+971 55 144 3109
Email: salma.chalak@mslgroup.com  

About BlackBerry
BlackBerry is a mobile-native security software and services company dedicated to securing the enterprise of things. Based in Waterloo, Ontario, the company was founded in 1984 and operates in North America, Europe, Asia, Middle East, Latin America and Africa. The Company trades under the ticker symbols “BB” on the Toronto Stock Exchange and “BBRY” on the NASDAQ. For more information, visit www.BlackBerry.com.

Media Contact:
BlackBerry Media Relations
(519) 597-7273
mediarelations@BlackBerry.com

BlackBerry and related trademarks, names and logos are the property of BlackBerry Limited and are registered and/or used in the U.S. and countries around the world. All other marks are the property of their respective owners. BlackBerry is not responsible for any third-party products or services.

© Press Release 2017