Dubai, UAE; April 20, 2011: LeasePlan Emirates, a comprehensive fleet management and vehicle leasing company, has signed a contract with du. Under the agreement, LeasePlan will provide du with a fleet of new vehicles starting this year and will take full management of the company's fleet.

Commenting on the agreement, Rashid El Sheikh, EVP Corporate Services, du, said: "When it came to choosing our Fleet Management Provider, we opted for LeasePlan. We are confident that their professional team will provide the same standard of service excellence as delivered by LeasePlan globally."

"We are pleased to announce our partnership with du for the full management of their fleet starting this year. This partnership is a superb opportunity to fulfill du's demand and further enhance our business in the UAE," said Hicham Boueri, Commercial Director, LeasePlan Emirates.

The contract with du covers all of the essential components in a vehicle fleet such as vehicle leasing, replacement, repair and maintenance, accident management, emergency roadside assistance, car registration and insurance, car accessories and full fleet management.

LeasePlan Emirates is a joint venture between Mubadala, an investment and development company wholly owned by the government of Abu Dhabi, and LeasePlan Corporation, the world's leading fleet management and vehicle leasing company.

The main objective of LeasePlan Emirates is to provide comprehensive fleet management solutions to corporations and government entities in the UAE. By engaging professional fleet management experts, companies benefit from increased management information and cost transparency by optimizing their fleets and help them focus on their core businesses.

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About LeasePlan Emirates
Established in the United Arab Emirates in 2006, LeasePlan Emirates specialises in vehicle management and control systems that make managing vehicle fleet easy. LeasePlan Emirates is supported by an international resource base, LeasePlan, the world's leading vehicle management systems and fleet leasing company operating a fleet of more than 1.4 million vehicles. LeasePlan provides a prestigious international customer base with innovative, flexible leasing and fleet management solutions.

LeasePlan Emirates is a Joint Venture between Mubadala Development Company PJSC and LeasePlan Corporation N.V. 

About du
du, the integrated telecom service provider in the UAE, launched mobile telecommunication services in February 2007 across the UAE, in addition to internet and pay TV services that du provides in some of the free zones of Dubai. Call Select, du's nationwide fixed line services for voice telephony, was launched in July 2007. By the end of 3rd quarter of 2010, over 4 million people in the UAE had chosen to become du mobile customers.

Among du's many firsts is its historic Number Booking Campaign for both individuals and business, Pay by the Second billing system, Mobile TV, Mobile Payments, first of its kind 'WoW' recharge card (which offers customers the choice between 'more credit', 'more time' and now the 'more international' recharge option with additional credit on international calls) and Self Care.

For business customers, du business offers include Closed Business User Group and preferred International Destinations. du Broadcast Services division brings scalable media technology platforms and telecommunication solutions to the broadcast community through its world-class teleport (Samacom) and Master Control Room (MCR) facilities.

du products and services for consumers and business are available through du's retail network, currently numbering 37 du shops located in strategic locations across the UAE, including the recently opened flagship store located in the heart of Abu Dhabi. In addition, customers

can access du products and services at more than 3000 authorised dealers or through the du e-shop, accessible at http://shop.du.ae du shops are a one-stop-shop for mobile service, carrier select and the payment of service bills.

du is 39.5 per cent owned by the UAE Federal Government, 19.75 per cent by Mubadala Development Company, 19.5 per cent by Emirates Communications & Technology Company LLC and the remaining stake by public shareholders. It is listed on the Dubai Financial Market (DFM) and trades under the name du.

For more information:
Ziyad Al Ibrahim
Venture Communications
+9714-3612729
Ziyadalibrahim@venture-com.com 

For further information, please contact:
Saugat Chatterjee
Public Relations Manager
Brand & Communications
du
Mobile: +971 55 9367045
Email: saugat.chatterjee@du.ae

Reka Sepsy
Manning, Selvage & Lee
Tel: +971 4 367 6154
Mobile: +971 55 220 68 20
Fax: +971 4 367 2615
Email: reka.sepsy@dubai.mslpr.com

© Press Release 2011