28 June 2008
5,500 Cubic metres of concrete poured over 25 hours is the largest pour in DAMAC's history

Amman, Jordan - In creating a record with a difference, DAMAC Properties -- the luxury lifestyle provider and the Middle East's largest private sector Master Developer - recently recorded the largest concrete pour at their XL Tower, a modern and elegant commercial tower located at Business Bay. A total of 5,500 cubic meters of concrete were poured in 25 hours, registering the highest concrete pour in the history of the property developer.

Located at the strategic Business Bay, XL Tower is a modern and elegantly designed commercial tower that provides an ideal business location.

Commenting on the progress of XL Tower, Peter Riddoch, CEO of DAMAC Properties said: "Business Bay is an emerging and prospective freehold, commercial and residential district sought after by high profile clients. We have a total of 13 properties in Business Bay and all our properties have registered commendable response.

''Apart from being an iconic development, XL Tower has now recorded the largest concrete pour in our history. The region has been experiencing an acute shortage of raw materials and resources and the sector has been thriving hard to cope with it. I am pleased that in this adverse situation, we at DAMAC Properties are striking a balance and endeavoring to deliver properties on time without compromising on the quality of the project."

He added, "CSHK Dubai Contracting (LLC) - a group member of China State Construction Engineering (Hong Kong) Ltd are the appointed contractors for XL Tower. They have a proven track record of delivering world class projects and have contracted extensive projects across the region."

XL Tower reflects a unique elliptical design and provides 172,000 sq ft of office space and over 13,000 sq.ft of retail space at ground level including shopping arcade, covered walkway, and parking for staff and customers.

The tower is equipped with parking on 5 levels- 3 podium & 2 basements with 24-hr security & security cameras, swipe access, hi-speed internet, multi-purpose meeting room, business lounge and a host of leisure activities like outdoor swimming pool, outdoor jogging track, gymnasium, aerobics room, health club and cafeteria.

Riddoch added," The construction business in the region is in overdrive and obviously this puts pressure on supply of raw materials. Our main focus at DAMAC is that we forecast and plan well ahead of time so that we can deliver the quality our customers have come to expect from DAMAC, and do so on time".

 - Ends -

About DAMAC Properties
DAMAC Properties is part of DAMAC Holdings. DAMAC properties was established in 1995 and has grown into one of the most successful residential, leisure and commercial developers in Dubai and the Middle East, and is expanding rapidly into North Africa, Jordan, Lebanon, Qatar, Saudi Arabia and the Far East.
The company's portfolio includes properties spread across 670 million square feet and is worth in excess of US$ 45 billion. By partnering with world renowned architects and designers, DAMAC Properties aims to develop schemes that include residential, commercial and leisure facilities that will create an integrated community. The company's schemes are located in the most desirable and exclusive locations and the homes are built to a high quality specification that has become synonymous with the group.
Driven by a passion for excellence, luxury and determination to delivers homes to its customers as quickly as possible, the company is working closely with contractors and providing the necessary support mechanism to deliver quality and timely completion of projects. The company is taking every step towards safeguarding its customer's interest and will deliver 2300 units in 2008 and a further 7100 units by 2010.
DAMAC Properties manage all their projects from start to finish, the company's diverse range of expertise allows them to control land purchase activity, appointment of architects and designers, construction and sales and after sales service. In addition to support services provided by their Dubai headquarters, the company's comprehensive Customer Care Program provides solutions through its vast regional network with offices in the UK (London, Manchester, Reading, Leicester, Birmingham and Glasgow), Ireland, Italy, UAE, Russia, Jordan, Lebanon, Egypt, KSA and Qatar.
The parent company, DAMAC Holdings, has grown over the years from a specialist catering company established in 1982, into a multi-billion dollar corporation to become one of the largest organizations in the Middle East.
www.damacproperties.com   

For more information please contact: 
TRACCS Jordan                                         
Maha Al Rawashdeh
Tel: (+962) 6 566542                                  
Fax: (+962) 6 566541
E-mail: jordan@traccs.net

© Press Release 2008