Publinet agency expands its public relations support for Americana brands in the UAE
Dubai - Leading Dubai based communications agency Cicero&Bernay (C&B), has expanded its food & beverage portfolio with the addition of two new clients. The agency, a part of the Publinet group, has been awarded the contracts for Olive Garden and The Counter, two American casual dining concepts located in Dubai.
These two latest acquisitions join C&B's growing food & beverage portfolio that includes such long-standing accounts as KFC, Zaatar w Zeit, GGICO Gourmet, Cinnabon and Seattle's Best Coffee. America's favorite Italian restaurant Olive Garden is making its name among UAE diners by offering the very best in Italian warmth, hospitality and gastronomy, while The Counteris distinguishing itself with custom-built burgers available in over a million possible combinations.
Ross Bethell, Director of Strategy at C&B Public Relations, said: "The UAE's food and beverage industry is dynamic and ever-changing and diners have a huge range of dining-options from which to choose. C&B has ateam of food and beverage experts and an enviable track record of providing strategic PR support to casual dining brands in the region. We are delighted to be working with America's finest restaurants."
C&B's new partnerships with Olive Garden and The Counter covers their respective official launches, media relations, event management, and strategic planning.The agency will be working to heighten their brand awareness through itscomprehensive array of services that include PR strategy, media relations, media training, creative and writing.
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About Cicero &Bernay Public Relations
Cicero &Bernay Public Relations (C&B) is an independent strategic communications consultancy and forms part of Publinet, a Middle East communications group.
Established in 2005, C&B has generated a solid track record of success and achievement for its extensive portfolio of clients. In the process, it has developed a reputation for excellence among industry peers, the media, businesses, and the government. Our team has become renowned for implementing highly effective strategic campaigns across the UAE and the wider Middle East, supported by a comprehensive network of affiliates.
C&B's work has been recognised with a number of leading industry award wins. Among these are a Stevie Award, one of the most prestigious marketing and communications accolades, for a campaign conducted for Blue Nile Dairy Company, and our most recent win, a Guinness World Record certificate for a CSR initiative for Dubai Land Department.
For more information please contact:
Nesreen Bakheit
Senior Account Executive - Cicero &Bernay Public Relations
Email: nesreen@cbprme.com
Tel: 050 437 65 21
© Press Release 2015
