Dubai, U.A.E.: Eid is just around the corner and as the festive spirit envelops the Arab world, there is a frenzied search for the most fitting gift for loved ones - one that will speak poignantly of the most fervent emotions and affection and aptly reflect the deep gratitude one feels for the kindness received over the years.
And what can be more fitting than a jewel crafted in gold? As mankind's favourite metal of all time, gold beautifully glows in a wide assortment of jewellery pieces meant to mark the special occasion. Some jewellers have even come up with limited edition collections for the annual celebration. Add this to the existing array of options available to jewellery lovers in the region and you will never run out of gift ideas for Eid and other special occasions.
Moaz Barakat, Managing Director for Middle East, Turkey and Pakistan, World Gold Council said, "We at the World Gold Council extend our warm and hearty Eid greetings to one and all. As one of the most important festivals in the Arab world, Eid has inspired innovative jewellery that reflects renewed interest in gold as a metal of celebration."
"Gold has come to be closely associated with every memorable milestone of our lives and inspired some of the most exquisite jewellery pieces. Today, it is available in a wide spectrum of colours - white, pink, and the perennial favourite, yellow -- which evoke different meanings and emotions for different people. This unique appeal of the precious metal has made a comeback in the fashion world and continues to draw new followers all over the world. And it's definitely one of the best gifts you can give your loved ones as a token of your appreciation this Eid."
From international jewellery designers brands to gold artisans in the countryside, there is an unprecedented outpouring of scintillating gold jewellery in various designs perfect to give as gift this festive season. One will be inspired by gold creations that seamlessly match different styles and sensibilities.
What is more, one can select from a range of delectable price packets to suit one's budget. From hand-crafted excellence to technical virtuosity, gold jewellery designs galore captivate and thrill the jewellery lover. Just browse through the numerous jewellery shops in the region and you will find the most captivating jewellery delights that suit your taste. From traditional to modern, ornate to minimalist, elegant to funky, there is always something for men and women of all ages.
Today, there is exciting gold jewellery collections designed exclusively for little ones. Lightweight and charming, special items such as chains, necklaces, bracelets, earrings and rings are carefully crafted to complement their cherubic essence with tiny beautiful images they can easily relate to such as flowers, ribbons, teddy bears and bells.
Women especially never had it so good. From earrings of every kind - stud, drop earrings, and chandelier earrings; cuff and charm bracelets, bangles of every imaginable kind from slim, bold and one-off pieces; necklaces and chains of the most alluring variety, the region's jewellers have gone all out to woo and win over the gentle gender with creations to match her million fantasies to make this a truly golden Eid.
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Note to Editors:
The World Gold Council is a global organisation, formed by an association of the world's leading gold mining companies, whose aim is to promote the end-use of the unique and precious metal which they all produce - GOLD. As the industry's marketing arm, the Council, with its global presence, marshals the skills and resources needed to create the market conditions that will allow consumers and investors unhindered access to gold and gold products. As a publicist for gold jewellery and other end-use markets such as industrial use, and investment, the Council works to address any major consumer issues. The Council is a source of data for the gold industry, providing balanced information on gold demands and trends to market participants and key influencers of the financial markets. The World Gold Council brings users, investors and consumers closer to the metal of their choice - GOLD.
For more information, please contact:
THE IDEA AGENCY - PR DEPARTMENT
Tel: 971 4 3434424
Fax: 971 4 3434305
e-mail: pr@theideaagency-me.com
© Press Release 2007
