'Rewards Card' Combines Credit and Reward Benefits
Dubai, 20 April 2014: Commercial Bank International (CBI) announced today the launch of its new Rewards Program offered to CBI credit card holders.
The new Rewards Program features CBI's Rewards Card, a MasterCard Platinum Credit Card tailored to offer wide-ranging rewards. The two-in-one card offers customers the convenience of a credit card and the benefits of a rewards program in one. With CBI's Rewards Card, every cardholder will earn reward points for every purchase made when using the card, accumulating even more points on larger value purchases and international transactions. Unlike the rewards programs of competing credit cards, accumulated points do not expire and cardholders have the option of redeeming them for cashback, airline tickets, hotel stays, car hire, online shopping, and more. Bonus points are also granted for the first credit card transaction to increase customer reward benefits with CBI.
David Power, CBI's Head of Retail Banking, stated: "We are very excited to be launching this Rewards Program offered with our new Platinum Credit Card. This card gives CBI customers exactly what they want: more points, more convenience, and wider reward options. As one of the most generous rewards programs in the UAE, as well as being one of the easiest to understand, it offers exactly the kind of value we want to deliver to our customers."
"We are very pleased to partner with MasterCard and with Infinia Services & Solutions to empower our redemption platform, as we look to further develop our card proposition in the UAE market," added Power.
UAE Country Manager at MasterCard, Eyad Al Kourdi, expressed his satisfaction with MasterCard's collaboration with CBI. "The Platinum MasterCard Credit Card is a premium payment solution that offers a host of unmatched privileges to cardholders around the world. With the launch of the new CBI MasterCard Platinum Credit Card, the bank's customers can now conduct secure transactions while enjoying every day benefits as part of the loyalty program," he stated.
Commenting on the Rewards redemption platform, Prashant Khattar, Managing Director of Infinia Services and Solutions said: "This strategic partnership between CBI and Infinia Services and Solutions will allow CBI customers to benefit from Infinia's already active partnerships that offer online rewards platform with real-time redemptions across flights on over 900 airlines, 200,000 international hotels, 150,000 car rentals and 3,000 products across various categories on the online store."
The Platinum MasterCard Credit Card provides customers with special features and benefits in the areas of travel, shopping, dining, and entertainment in the UAE and across the globe, in addition to the value provided by the rewards program. This includes access to exclusive benefits and experiences offered by the MasterCard Priceless Arabia program. Platinum Cardholders can also benefit from lounge access at select airports throughout the Middle East and avail a comprehensive insurance product suite including Purchase Protection and Fraud Protection.
About Commercial Bank International (CBI)
Commercial Bank International (CBI) was incorporated in 1991 in the Emirate of Ras Al Khaimah. With its headquarters in Dubai, CBI today operates with a network of 19 branches and 124 ATMs spread across the UAE, along with two subsidiary companies - Takamul Real Estate (TRE) and International Financial Brokerage (IFB) - and a growing presence in transactional banking and technology-driven delivery channels.
Recognized as 'the fastest growing Bank' and 'the most improved Bank' in the MENA region in 2013 by the Banker Middle East, CBI is focused on offering simple and easy-to-understand products and is led by a commitment to building long-term relationships with its growing customer base.
The Bank offers a comprehensive portfolio of standard banking products, as well as tailor-made financial solutions in both Corporate and Retail Banking, ranging from personal account services to finance for homes and automobiles to commercial loans and project support.
Supported by its strategic partnership with Qatar National Bank (QNB), the leading financial institution and largest bank in the MENA region, since the latter's acquisition of 40% of CBI shares in 2012, in addition to a strengthened policy and procedure structure, a qualitative refinement of its product offering, and a renewed customer-centric approach, CBI remains well positioned for future growth.
CBI's shares are listed on the Abu Dhabi Securities exchange (ADX).
For more information on CBI, please visit www.cbiuae.com
About MasterCard
MasterCard (NYSE: MA), www.mastercard.com, is a technology company in the global payments industry. We operate the world's fastest payments processing network, connecting consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. MasterCard's products and solutions make everyday commerce activities - such as shopping, traveling, running a business and managing finances - easier, more secure and more efficient for everyone. Follow us on Twitter @MasterCardMEA, join the discussion on the Cashless Pioneers Blog and subscribe for the latest news on the MEA Engagement Bureau.
For further information, please contact:
Fida El Samad
Head of Corporate Communications & Marketing
Commercial Bank International
Telephone: +971 4 212 6164
Mobile: +971 50 4594132
Email: fida.elsamad@cbi.ae
© Press Release 2014

















