MENA: Cairo-based Ordera, a mobile application focusing on enhancing the pick-up and drive-thru experience in the F&B industry, has announced that the company witnessed exponential growth in number of restaurants/outlets that signed new partnerships and opened their services for contactless pick-up and the drive-thru experience. More than 400% growth was seen in the past three weeks. Ordera also witnessed significant surge in the number of users ordering food & beverages via their application.

Ordera is considered among the first foodtech startups that are focusing on the pick-up experience in the F&B sector in Egypt. Officially launched in September 2018, by Karim Abdel Kader, Noha Bassiouny and Abeer Mostafa. Ordera has signed partnerships with market leaders in the industry and closed deals with more than 130 venues to-date. Ordera aims to eliminate the waiting factor and the need to carry a wallet.

Commenting on the announcement, Karim Abdel Kader, CEO at Ordera said: “We are very pleased with the unprecedent growth of the record number of outlets which have partnered with us since the current pandemic. In keeping with the current situation, our strategy is to maintain the need for distance ordering via contactless pickup to keep our users safe. Many restaurant owners have realized this and want to integrate Pick-up technology to serve their customers better. Earlier this feature was "Nice to have" but now has become a necessity for both the customers and the outlets. The contactless pick-up and drive-thru experience is soon going to be the future of the F&B industry.”

The Ordera app is simple and easy to use. Users who download the application can place and pay for orders before arriving to the outlet of their choice, to find their orders ready for pick-up without having to wait in long queues, or risk of coming in contact with anyone. They can pick-up their orders on the go from the outlet or even have them delivered to their cars. Besides, the app helps outlet owners to increase their sales, cater to and maintain their loyal customers.

Noha Bassiouny, COO at Ordera recently announced “We are aware of the negative impact on other businesses during this hard time and we have decided to support the outlets not just with our technology but also by waiving our fees for 2 months for any new outlet that wants to get on-board. Just in 3 days, we also help on-board them on our application by filling in a merchant form on our website “ https://www.ordera.co ”

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For further information on Ordera please contact:
Name: Karim Abdel Kader
Title: CEO
Email: karim@ordera.co 

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