Simon Tabron qualifies first to finals of BMX Vert; Tomas Vintr tops list of finalists in Skateboard Street
Dubai, UAE - History was made on Thursday as the Middle East became the latest region to host an international X Games competition. On the opening day of the three-day ESPN X Games Dubai, presented by Mountain Dew, local fans were treated to a thrilling elimination round action in BMX Vert and Skateboard Street. The enthusiastic spectators watched regional and international athletes compete on the half pipe and street venues at Dubai Festival City. Athletes who qualified for the finals of Skateboard Street included X Games medallist, Rune Glifberg, and local skater, Evan Collisson.
Rick Alessandri, Senior Vice President, ESPN Consumer Products and X Games Managing Director, said: "We're extremely pleased with the world-class performances of these athletes on the first day of competition. It's been great to see up-and-coming regional athletes compete side-by-side against international stars. It's a great way for them to learn tips and tricks from the world's best."
BMX Vert athlete, Simon Tabron, said "It's great to be back in Dubai for the third year in a row. Now that I'm a part-time resident here, I'm particularly pleased to have qualified in first place for the BMX Vert and I've given myself a good position to win the Gold Medal in the finals tomorrow."
BMX Freestyle, Skateboard and Moto X action is set for today [Friday].
Together with presenting sponsor PepsiCo's Mountain Dew brand, the event also is supported by official car partner Dodge, Dubai Festival City and Playstation.
Details and a list of scheduled athletes for ESPN X Games Dubai presented by Mountain Dew are on www.xgamesdubai.com for the public and www.espneventmedia.com for media.
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ABOUT ESPN's X GAMES FRANCHISE
ESPN, The Worldwide Leader in Action Sports, first developed its X Games franchise in 1995. Today, the X Games and Winter X Games are the biggest action sports events in the world. Part of ESPN Content Development, X Games, and Winter X Games are just some of the original action sports programming currently shown on ESPN and ESPN2. The brand has also grown to include international X Games events, EXPN.com, and various X Games-branded retail products.
ABOUT PEPSICO INTERNATIONAL
Mountain Dew, PepsiCo International's lemon-lime soft drink is one of the leading and fastest growing brands in the region with significant market share and is a market-leader in the Sultanate of Oman. Operating through a network of ten local bottlers across the Gulf Cooperative Council (GCC) for more than 50 years, PepsiCo International markets and manufactures products, which include Pepsi Cola, Mirinda, 7UP, Mountain Dew, Tropicana and Aquafina.
For more information, please contact:
ESPN X Games
Alex Rozis
Email: alex.a.rozis@espn.com
Phone: +1 802 236 5057
ESPN International
Damion Potter
Email: damion.potter@disney.com
Phone: +44 208 222 2104
TTL Advertising
Reem Haroun
Email: reem.haroun@ttladv.com
Phone: +971 4 347 2735
Fax: +971 4 341 7104
TTL Advertising
Rana Sukkarieh
Email: rana.sukkarieh@ttladv.com
Phone: +971 50 568 0852
© Press Release 2007
