Axis Communications appoints dedicated Area Sales Manager in the Kingdom of Saudi Arabia to support growing demand for network video solutions in this market
Dubai, UAE - 8th January 2008 - Axis Communications, the global leader in network video announced the appointment of Yasser Al-Emadi, Area Sales Manager, for the Kingdom of Saudi Arabia (KSA). This new appointment is part of Axis' overall strategy to strengthen their presence in the Kingdom.
Axis Communications has been operating in Saudi for over ten years through their distributors and is keen on supporting and developing the growing demand for IP network video solutions within the Kingdom.
Gilles Ortega, Regional Manager, Axis Communications commented, "We are confident that Saudi Arabia will witness an ever-increasing growth in the sales of network video. The growing interest in new products and technology, and increased awareness levels of the benefits of IP network video solutions over CCTV and analog solutions point to an extremely prosperous market. The IT market is currently the fastest growing industry in the Kingdom, and Axis Communications is well positioned to offer consumers and businesses leading edge network video solutions that boast scalability, flexibility and reliability to meet their needs."
"This latest appointment further strengthens our presence in the Kingdom with a dedicated on the ground resource to cater to customer's questions and demands. This move allows us to get closer to our consumers, partners and enterprise customers," added Ortega.
Al-Emadi will be responsible for educating the Saudi Arabian market on the latest IP surveillance solutions and in handling all sales accounts while maximizing the efficacy of Axis Sales, Marketing and Support organization in the burgeoning Saudi market.
With work experience spanning over 10 years in the IT and Security industry, Al-Emadi brings extensive knowledge of different business models, product lines and technical expertise in network video application to Axis Communications as well as KSA.
"I am delighted to be taking on the role." said Yasser Al-Emadi, Area Sales Manager, Saudi Arabia.
"There is an enormous opportunity for growth in the Kingdom of Saudi. We plan to bring full force of Axis Communications resources to ensure that we continue supporting our existing customers while doing what is necessary to further grow the business."
Before joining Axis, Al- Emadi worked in the Technical Support Division for four years for one of the biggest players in the Saudi IT and Communications market, Jeraisy Computer & Communications Services. Prior to this, he worked as a Sales Account Manager in the security and network sectors for two of Axis' partners, Abdulla Fouad Holding Co. & Al-Gosaibi Information Systems, both Saudi based companies specialized in Network infrastructure, security and storage solutions.
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Notes to editors:
¹Axis Communications is the global market leader of the network video market. The world market for network cameras alone will be worth more than $1 billion by 2010. The network camera market is set to have a CAGR of close to 38 percent per year over the next five years to reach a value of $1.3 billion by 2010, according to industry analyst house IMS Research (www.imsresearch.com) in its latest market report entitled 'The World Market for CCTV and Video Surveillance Equipment 2006 Edition' published in October 2006.
About Axis Communications
Axis is an IT company offering network video solutions for professional installations. The company is the global market leader in network video, driving the ongoing shift from analog to digital video surveillance. Axis products and solutions focus on security surveillance and remote monitoring, and are based on innovative, open technology platforms.
Axis is a Swedish-based company, operating worldwide with offices in 18 countries and cooperating with partners in more than 70 countries. Founded in 1984, Axis is listed on the OMX Nordic Exchange, Large Cap and Information Technology. For more information about Axis, please visit our website at www.axis.com.
For further information about Axis Communications in MENA region, please contact:
Gilles Ortega, Regional Manager,
Axis Communications
Tel: 009714- 6091873
Email: gilles.ortega@axis.com
Yasser Al-Emadi,
Area Sales Manager,
Saudi Arabia,
Axis Communications
Tel: 00966-50-494 1088
Email: yasser.alemadi@axis.com
© Press Release 2008
