Dubai-UAE: 23 September, 2010 - APC by Schneider Electric, a global leader in integrated critical power and cooling services, today announced it will leverage its participation at GITEX TECHNOLOGY WEEK 2010 to showcase InfraStruXure® that fully integrates power, cooling, rack, management, security and services, as well as display its award-winning Smart-UPS® for servers, storage and networks.
Building up on the success of last year's three-step guided tour, visitors to the 152 sq meter stand will be provided with a four-step guided tour, demonstration and technical details of APC's key data center and power protection solutions by experts from the region and Europe. The tour will include four predefined areas of Hot Aisle Containment Systems, APC Software Solutions for the Data Center, Data Center Cooling Solutions and Security and Environmental Monitoring Solutions.
The 30th edition of GITEX, one of the largest ICT exhibitions in the Middle East and Africa region, will be held from 17 - 21 October at the Dubai International Convention and Exhibition Centre with more than 133,000 visitors expected to attend the event.
Christian Bertrand, Vice President - ME & Africa, APC by Schneider Electric, said:
"GITEX continues to remain a key platform for all the IT vendors in the region. An excellent lead generation platform for APC by Schneider Electric, GITEX offers the opportunity to demonstrate our product capabilities and showcase latest technologies in the data centre space."
Tushar Choudhury, Regional Marketing Manager, APC by Schneider Electric, said: "As part of APC's continuous focus on the channel partner programme that was launched last year, experts will be on hand to answer queries and resolve any issues. Resellers who wish to be a part of the APC channel community will also be provided with an opportunity to sign up on site."
Rising power densities, unprecedented cooling issues, increased energy demands and soaring prices make power and cooling a customer's central focus. APC provides protection against some of the leading causes of downtime, data loss and hardware damage, power problems and temperature by providing customers with unique solutions through its technological innovations and sound return on investment business models.
A global leader in network-critical physical infrastructure (NCPI) solutions, APC has set industry standards for quality, innovation and support. Its comprehensive solutions, designed for both home and corporate environments, improve the manageability, availability and performance of sensitive electronic, network, communications and industrial equipment of all sizes.
As an advocate for Green IT, APC is committed to conducting its business in an environmentally responsible manner while generating interest in its energy efficient enterprise solutions.
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About APC by Schneider Electric
APC by Schneider Electric, a global leader in critical power and cooling services, provides industry leading product, software and systems for home, office, data centre and factory floor applications. Through its unparalleled commitment to innovation, APC provides pioneering, energy efficient solutions for critical technology and industrial applications that are well planned, flawlessly installed and maintained throughout their lifecycle. APC solutions include uninterruptible power supplies (UPS), precision cooling units, racks, physical security and design and management software, including APC's InfraStruxure® architecture, the industry's most comprehensive integrated power, cooling, and management solution.
As a global specialist in energy management with operations in more than 100 countries, Schneider Electric offers integrated solutions across multiple market segments, including leadership positions in energy and infrastructure, industrial processes, building automation, and data centres/networks, as well as a broad presence in residential applications. Focused on making energy safe, reliable, and efficient, the company's 100,000+ employees achieved sales of more than 15.8 billion euros in 2009, through an active commitment to help individuals and organisations "Make the most of their energy".
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For media inquiries, please contact:
APC by Schneider Electric
Tushar Choudhury
Tel: +9714 7099609
Fax: +9714 7099650
Email: tushar.choudhury@apcc.com
Jiwin Public Relations
Kay Braganza
Tel: +971 4 361 3596
Mobile: +971 50 7681684
Email: kay.braganza@jiwin.ae
Rishi Talwalker
Tel: +971 4 361 3572
Mobile: +971 50 9110865
Email: rishi.talwalker@jiwn.ae
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