Sunday 18th October 2009: Just eleven months after main construction began; the Aloft Hotel will welcome its first guest next week in support of the inaugural Etihad Airways Abu Dhabi Formula One Grand Prix.
Hotel owner, Abu Dhabi National Exhibitions Company (ADNEC) and operator, Starwood Hotels & Resorts Worldwide have confirmed that they will assist the city during the UAE's most important ever sporting occasion, by welcoming guests to the hotel from Sunday October 25th, thus providing a valuable increase in the hotel capacity of Abu Dhabi.
Main construction began on the Aloft Hotel in November 2008. In the subsequent eleven months ADNEC, Starwood Hotels & Resorts Worldwide, architects RMJM, main contractor Arabtec and all construction partners have worked diligently to develop one of Abu Dhabi's largest hotels, in terms of capacity.
Yves Queromain, RMJM Architects Project Director, said: "We are extremely pleased with the final results of this project. Its exceptionally efficient delivery can be put down to the meticulous planning implemented throughout all stages of the project development. Our strategic approach has ensured that the quality we are known for resonates across all aspects of the hotel."
From October 25th the Aloft Hotel will bring a brand new lifestyle concept in hotels to the capital, targeting the niche market of today's forward thinking business travellers by offering a quality, designer product which is affordable with a focus on accessible technology, comfort and convenience.
The Aloft Hotel, which is connected to the Abu Dhabi National Exhibition Centre, is 20 minutes from downtown Abu Dhabi and 15 minutes from Abu Dhabi International Airport. It will serve the ADNEC visitors and exhibitors but is also anticipated to become a regular destination for young affluent residents of Abu Dhabi searching for new and stylish outlets.
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About Abu Dhabi National Exhibitions Company (ADNEC)
Abu Dhabi National Exhibitions Company (ADNEC) is a strategic international venue development and management company. ADNEC's venue portfolio includes one of the most modern exhibition centre's in the world - the Abu Dhabi National Exhibition Centre, and the UK capital's largest exhibition and conference venue, ExCeL London.
ADNEC is creating unique business districts to serve Abu Dhabi's rapid expansion and emergence on the global stage.
Development projects surrounding the Abu Dhabi National Exhibition Centre include Capital Centre (a mixed-use development of 23 hotel, residential, commercial and mixed-use towers adjacent to the exhibition centre), Capital Gate (an iconic 35 storey gravity defying feature tower, featuring the 5-star hotel - 'Hyatt at Capital Centre'), the Aloft Hotel and a 2.4km Marina zone on Al Bateen Channel opposite to the exhibition centre.
In addition, ADNEC is expanding within the region, with The Al Ain Convention Centre, a residential and business micro city around a state-of-the-art convention centre.
For more information visit www.adnec.ae; www.alaincc.ae; www.capitalcentre.ae; www.capitalgate.ae; www.excel-london.co.uk;
About Aloft Hotels:
As a Vision of W Hotels, Aloft is shaking up the lodging industry with urban-influenced design, accessible technology, style and a social atmosphere. Aloft offers a total sensory experience, with guest rooms featuring loft-like nine-foot ceilings and oversized windows to create a bright, airy environment. The centerpiece of the guest room is the ultra-comfortable signature bed, and large stylish bathrooms complement the guest experience with roomy walk-in showers and amenities created by bliss® spa. Each guest loft is also a combination high-tech office and entertainment center, featuring wireless internet access and a one-stop connectivity solution for multiple electronic gadgetry such as PDAs, cell phones, mp3 players and laptops - all linked to a 42" flat panel LCD ready television for optimal sound and viewing.
Designed in conjunction with world renowned David Rockwell and the Rockwell Group, Aloft stays true to the W Hotel brand's heritage, offering atmospheric public spaces designed to draw guests from their rooms to socialize and make friends. Guests can read the paper, work on their laptops via hotel-wide wireless internet access, play a game of pool or grab a drink with friends at the re:mix communal lobby area and bar w xyzSM. The re:charge fitness center and splash, the indoor or outdoor pool, give travelers options to de-stress and re-energize; while re:fuel by AloftSM, a one-stop food and beverage area, offers sweet, savory and healthy food, snacks and beverages to grab & go, 24-hours a day.
For further information:
Orient Planet, PR & Marketing Communications
P.O. Box 23345, Dubai UAE
Tel: 00 971 4 3988901
Fax: 00 971 4 3988941
Email: info@orientplanet.com
Website: www.orientplanet.com
© Press Release 2009
