Ford Middle East ties up with the premier sports channel to give Focus, Escape and Edge as prizes

Dubai - Sept 5th 2007: Al Jazeera Sport Channel (JSC Sport +1/ JSC Sport +2) announced today that it has reached more than one million subscribers, an unprecedented figure in Arab television subscriber history.

"I and the entire Al Jazeera Sport Channel staff are delighted by this achievement which we have accomplished in only a few years since the Channel's launch in 2003. This is a testament to the Channel's superb content which our subscribers recognize and value," said Ayman Jada, the Managing Director of the Sports Channel.

The Channel has acquired a long list of TV rights for top quality regional and global sporting events including the Qatari, Spanish, Italian, Dutch, Argentinean, Portuguese and Japanese leagues. In addition, Al Jazeera Sport has the TV rights to some of the most important European football competitions such as the English, Spanish, French and German Cup, not to mention the European League Cup, the competition that Al Jazeera Sport has had the exclusive rights to since last season. 

On September 1, 2007, three subscribers (Ibrahim Yousef, Naser Al-Qahtani, Muftah Al-Hajiri) who had entered the Channel's 'One Million Subscriber Competition' were announced as the lucky winners of the draw and will drive home with their prizes from Ford: Focus, the new Escape and Edge.

The cars will be given to the winners today at a celebration held in Dubai, UAE, to mark the one million subscriber figure. The celebration will be attended by the Channel's senior management and stars including Ayman Jada, Rabeh Madjer, Tarek Dhiab, Said Aouita, Karim Alami, Hichem Khalsi and Yousef Saif.

Hussein Murad, Sales and Marketing director of Ford Middle East said: "We are proud to support Al Jazeera Sport Channel and congratulate them on their unprecedented accomplishment, surpassing the one million subscriber mark. Ford Middle East and Al Jazeera Sport Channel are one in reaching out to the youth. While Al Jazeera Sport provides quality programming through its premier sports programs, Ford is relentless in its commitment to provide cutting-edge products that connect well with the youth, complementing their lifestyles and giving them the total ownership experience."

Customers interested in subscribing to Al Jazeera Sport or receiving information on the channel can visit their website on www.aljazeerasport.net.

-Ends- 

For further information on this event or on Al Jazeera Sport please contact:
Advertising & Sponsorship
Commercial Affairs Department
Al Jazeera Satellite Network
Tel: +974 489 0716
Mob: +974 555 1624

© Press Release 2007