Fun, entertainment and business opportunities promised at amusements industry event
DUBAI April 3, 2011: The Dubai Entertainment, Amusement and Leisure (DEAL) exhibition opens at the Dubai World Trade Centre (DWTC) tomorrow, marking the start of three days of networking, education, fun and games for this business event with a difference.
Some of the world's leading theme park and family entertainment centre equipment providers will be displaying their wares at the show this week. The Arena at DWTC will be a hive of activity with live demonstrations of full-scale rides and redemption games, while entertainers and characters will keep visitors on their toes as they walk around the show floor.
"Now in its 17th year, DEAL continues to go from strength to strength, with this year's edition the largest in the show's history. This week's exhibition will deliver on fun, entertainment, and most importantly, business opportunities," said Abdul Rahman Falaknaz, Chairman of International Expo-Consults (IEC), organiser of DEAL.
DEAL 2011 will welcome some of the amusement industry's leaders, with regional and global names such as Amusement Services International (ASI), Falgas Industries, Rainbow Productions, Zamperla Middle East, United Distribution Company and Warehouse of Games.
Brand names on display will include SEGA, Magnetic Cash, Westech, Intercard and Embed. In total, more than 200 exhibitors from more than 30 countries are participating.
A two-day seminar programme will run alongside the main exhibition. Organised by ALES UK - the Association of Amusement Leisure Equipment Suppliers - the educational event will include keynote speeches, panel discussions and audience participation forums.
The seminar programme kicks off at 1.30pm on Day One of the show, April 4, with a session on 'You can never stop learning - When, How and What to train' by Beth Standlee of Trainertainment.
Other highlights of the two-day programme include the 'Middle East Amusement Industry Forum' at 4pm, also on April 4. Some of the Middle East's best known amusement industry operators, suppliers and consultants will come together to offer their opinions on what is happening in the region, what the future holds and many other issues relating to family entertainment centres (FECs) and the amusement industry in general.
Now in its 17th year, DEAL 2011 will take place from April 4-6 at the Dubai World Trade Centre. For more information visit www.themeparksdubai.com
Substantial industry support for DEAL is given by the Amusement Industry Council of Europe, including Association Fabricantes Y Exp. Maquinas de la Foia de Bunyol (Spain) Associazone Nazionale Costruttori Attrezzature, Spettcoli Viaggianti (Italy); Amusement & Leisure Equipment Suppliers of the UK; American Amusement Manufacturers Association); International Association of Amusement Parks and Attractions; India Association of Amusement Parks & Industries; and the World Water Park Association.
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About International Expo-Consults (IEC):
International Expo-Consults (IEC) is an internationally recognized trade show management company with an impressive track record of 16 years of operations in the Middle East and Asia Pacific region. The Exhibition arm of the Dubai-based conglomerate, the Falak Holding; IEC is the organiser of key exhibitions including Chemical Process Plant and Machinery (CPPM), Sign and Graphics Imaging (SGI), Franchising Middle East (FME) and Sportex Middle East.
A multi-billion dollar Dubai-based conglomerate, Falak Holding has been an industry pioneer for the last 30 years having diversified business interests including real estate development; retail - sports, fashion, home furnishings; exhibitions, medical diagnostics, trading and many more as part of its portfolio. Falak Holding is also a key stakeholder and investor in the prestigious Dubai Sports City project.
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© Press Release 2011
