JEDDAH, 22 February 2007 -- Thirty brand new Lexus cars and discounts up to 45 percent await Saudis and expatriates taking part in a mega subscription promotion launched by the Saudi Research & Publishing Company (SRPC) on Feb. 21, it was announced yesterday.

"Subscribers will have the opportunity to win one out of 30 brand new Lexus cars," the company said in a press statement. "They will also be entitled to have hefty discounts up to 45 percent on subscriptions of their favorite publications," it added.

The SRPC, a subsidiary of Saudi Research & Marketing Group (SRMG), publishes Arab News, Asharq Al-Awsat, Al-Eqtisadiah, Arriyadiah, Sayidati, Al-Majalla, Hia, Basim, Arrajol and Al-Jamila.

According to the company's marketing department, there will be a weekly draw on cars for four months while last week of each month, the draw will be on 4 cars.

© Arab News 2007