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Albisher & Alkazemi Co. launches the all new Mercedes-Benz C-Class Coupé in Kuwait

In a class of its own: expressive, dynamic coupé design

Efficiency: ECO start/stop function fitted as standard

Help at hand: numerous assistance systems available

Experience: new generation of telematics with internet access
What more dynamic way to celebrate the invention of the automobile? The expressive C-Class Coupé sees Mercedes-Benz, now in its 125th year of corporate history, entering a new market segment and for the first time offering a compact coupé with classic proportions. From the side, the new coupé beguiles the onlooker with its flat silhouette with powerful shoulders and narrow C-pillar in a classic three-box design. Typical coupé features include the short front overhang, long bonnet, steeply raked windscreen and long, stretched-out roof. The radiator grille has the double-louvre style typical of a coupé.

The C-Class Coupé is a fully fledged four-seater and is one of the most spacious models in its segment. For example, there is 1372 mm and 1278 mm of shoulder room in the front and rear respectively. In terms of elbow room, the dimensions are 1443 mm and 1335 mm. All four seats feature sporty yet comfortable integral seats. At 273 mm, the C-Class Coupé offers the most scope for longitudinal seat adjustment in this market segment. The front seats come with electric height and backrest adjustment as standard. There is an optional memory package which includes electric adjustment with memory function for the front seats, front head restraints, steering column and exterior mirrors, as well as four-way lumbar support for the driver and front passenger. Heating and ventilation for the front seats are also available as optional extras (the latter when combined with leather upholstery).

"By extending the C-Class portfolio, we are consciously targeting new customers. The new model is youthful, stylish and dynamic. What we are offering is an exceptionally sporty way to enter the world of the Mercedes-Benz coupé."
said Mr. Micheal Ruehle, General Manager Abdul Rahman Albisher & Zaid Alkazemi Co .

The dashboard reveals a strong, sporty and high-quality design including three tube rings with a galvanised finish. A large section of trim is a high-quality part of the dashboard instrument panel. This extends from the centre air vents across the front passenger side to the outer air vent, emphasising the interior's generous proportions. For the first time in automotive engineering, the trim parts are available in a porcelain piano-lacquer look, so complementing the car's exclusive interior feel. The piano-lacquer look is available in conjunction with the style package or the Edition 1.

There is a choice of two petrol engines to power the C-Class Coupé. Both are equipped with direct injection and the ECO start/stop function as standard. The BlueEFFICIENCY designation indicates that they are particularly efficient in their use of fuel. All automatic versions feature the further-enhanced 7G-TRONIC PLUS seven-speed automatic transmission.

The range of engines for the C-Class Coupé at a glance:

Model*	Cyl.	cc	kW/hp at rpm	Nm from rpm	0-100 km/h (s)	Top speed km/h	l/100 km NEDC comb.	CO2 g/km
C 250 BE	4/in-line	1796	150/204 5500	310 2300	(7.2)	(240)	(6.5-7.0)	(152-163)
C 350 BE	V6	3498	225/306 6500	370 3500	(6.0)	(250)	(6.8-7.0)	(159-164)

BE = BlueEFFICIENCY, * figures for manual transmission, automatic transmission in brackets

Chassis: agile handling and pure fun at the wheel

The AGILITY CONTROL suspension, which is standard equipment and has a sporty configuration, complements the dynamic engines to perfection. This is based on an amplitude-dependent damping system: when driving normally with low shock absorber impulses, the damping forces are automatically reduced for a noticeable improvement in road roar and tyre vibration characteristics - but without any compromise in handling safety. When shock absorber impulses are greater, for example when cornering at speed or performing evasive manoeuvres, the maximum damping forces are set and the car is effectively stabilised. The AGILITY CONTROL suspension is complemented by a rack-and-pinion steering system. Speed-sensitive steering with variable centring and a constant steering ratio is available as an option.

In addition to the AGILITY CONTROL suspension as standard, there is an optional extra on the coupé in the form of a 15 mm lower sports suspension with harder, shorter springs, tauter shock absorbers and stronger torsion bars. Speed-sensitive sports steering is also included.

Driver assistance systems provide warnings and intervene

With nine airbags as standard, belt tensioners and belt-force limiters for all seats, the C-Class Coupé has extensive safety features. The airbags, which can deploy in milliseconds in the event of an accident, include front airbags for the driver and front passenger, a knee bag on the driver's side, sidebags and pelvis bags in the front, as well as window bags for the driver and the front and rear passengers.

With a total of ten new driving assistance systems ranging from ATTENTION ASSIST to DISTRONIC PLUS adaptive cruise control, the C-Class Coupé attains a high level of safety. The assistance systems are based on the latest radar, camera and sensor technology, and cover frequent accident causes such as driving too closely, fatigue and darkness.

The new assistance systems - which can provide support and give a warning in hazardous situations, and in some cases actively intervene -
at a glance:

• Adaptive Highbeam Assist
• Active Lane Keeping Assist
• Active Blind Spot Assist
• ATTENTION ASSIST
• DISTRONIC PLUS
• Speed Limit Assist
• PARKTRONIC including Parking Guidance
• PRE-SAFE^® Brake including BAS PLUS
• Lane Keeping Assist
• Blind Spot Assist

The new generation of multimedia

Many new functions and internet access

Larger displays, new functions and internet access for the first time are among the main innovations of the new telematics systems from Mercedes-Benz, which are available for the C-Class Coupé. The Bluetooth functions have also been extended: a mobile's phone book can now be transferred automatically en bloc when connected, and incoming text messages can be displayed on the colour screen.

The new C 63 AMG coupé - emotion and high performance

Mercedes-Benz presents the new C 63 AMG Coupé, a stand-alone, high-performance car that appeals to all the senses: unmistakable design is teamed up with a high-performance drive system and dynamic handling. The new Coupé rounds off the successful C-Class AMG model range, which includes the classic Saloon. The C 63 AMG Coupé also enhances the AMG family of Coupés: in addition to the CLS 63 AMG and the CL 63 AMG, Mercedes-AMG GmbH is now able to offer another dream car featuring a high-performance eight-cylinder engine. The market launch commences in July 2011. Looking particularly attractive is the "Edition 1" of the C 63 AMG Coupé, available from launch and featuring exclusive equipment.

The AMG 6.3-litre V8 engine in the C 63 AMG Coupé has a maximum output of 336 kW (457 hp) and peak torque of 600 Nm, delivering powerful traction and first-class performance figures: the Coupé accelerates from 0 to 100 km/h in 4.4 seconds and the top speed is 250 km/h (electronically limited). With this kind of specification, the new two-door vehicle is set to take the lead in its segment.

-Ends-

For more information on C-Coupe or any other Mercedes-Benz product or service visit us online at www.mercedes-benz.com.kw or facebook.com/MercedesBenzKuwait

© Press Release 2011