JEDDAH: The Japanese cosmetics trade is seeking to expand its business links with the Kingdom.
A group of Japanese experts in cosmetic, fashion and finance industries visited the Jeddah Chamber of Commerce and Industry (JCCI) on Tuesday.
The group displayed, shared and presented to their Saudi business counterparts, several aspects of business and presented their companies successful business planning.
"Small startup business model to reach Saudi businessmen and women, the aim is also to encourage small and medium Saudi enterprises, to join the business market within this sector in fashion and cosmetics which is witnessing great development," said JCCI Secretary-General Adnan Hussain Mandourah.
Mandourah said Fusako Nonogawa, managing director of Nippon Menard Cosmetic in Japan, along with three experts in the cosmetics field, will meet with Saudi small and medium business owners to discuss ways and methods of improving this sector.
Kumi Fujisawa co-founder and vice president of Think Tank SophiaBank, spoke of the achievements of Japanese women workforce and of their involvement in successful business models in Japan.
Fusako Nonogawa, managing director one of Japan's leading cosmetic companies Nippon Menard Cosmetic, said: "Japanese cosmetics market share of the global market is estimated at about 16 percent. Japan is the second largest beauty market in the world."
Kyoji Nakano of the Japan Cooperation Center for the Middle East JCCME, said the meeting in Jeddah was the second such interaction for the delegates with Saudi business representatives. They had visited their business counterparts in Riyadh on Monday.
"Our office works to assists Japanese companies in transferring their experience and technologies to Saudi Arabia as well as encouraging Japanese companies to invest in the Kingdom in different fields of business," said Kyoji Nakano.
© Arab News 2011
