• 12 workshops held in 2018 to support growth of Emirati film industry
  • CineMENA offers platform to support the growth of content creators through in5 Media

Dubai: Dubai Studio City, the region’s leading community for the broadcasting, production and events sectors, hosted an exclusive felicitation ceremony to give away certificates to all the attendees of its third season of the content development workshops.

During the ceremony, Dubai Studio City renewed its commitment to the filmmaking community via its platform CineMENA, which is set to organise events to celebrate the art of content creation and nurture local talent in the field shortly.

The content development workshops drew the participation of over 500 amateur and professional filmmakers and content creators in 2018, and underlined Dubai Studio City’s commitment to the media, film, entertainment and content creation industries. 

Majed Al Suwaidi, Managing Director of Dubai Studio City, said: “The workshops that were first launched three years ago and continue to this day, have resonated with our multicultural creative community. They are aligned with our vision to continue supporting our dynamic industry through providing platforms to showcase local and regional talent. The attendance at the workshops reinforces our efforts to support individuals looking to enhance their knowledge and practically apply these learnings to produce better content in the future.

He added: “These workshops serve as a step forward to CineMENA, a platform that has generated high interest since it was announced late last year. We look forward to supporting the region’s creative talent more effectively with its diverse activations when it officially gets underway in Q4 2019.”

Hosted in collaboration with Emirati production house ‘Behind The Scenes’, the workshops took place at in5 Media, an innovation centre within Dubai Production City that supports entrepreneurs and startups in the media domain. The collaboration with in5, a platform for startups and entrepreneurs, aims to provide aspiring content creators with the required production facilities to grow and foster within this field.

Set to encourage the creative community across the MENA region to develop more content across platforms, CineMENA will provide networking opportunities and comprise multiple activations. An exhibition showcasing the latest technologies and trends, talent exhibition, and thought sessions focused on all aspects of the art and craft of content creation are likely to be high on the agenda.

For updates on CineMENA, please visit @dxbmediacity on social media.

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About Dubai Studio City
Dubai Studio City, established in 2005, is a regional platform for companies within the broadcasting, filmmaking, media production, and entertainment sectors. DSC is home to regional and global powerhouses, and supports several industry events and activities. With an aim to foster innovation and increase knowledge in the entertainment sector, DSC also provides world-class training opportunities for local and international talent. Previously, the community has also contributed to blockbuster movies such as Star Trek Beyond and Mission Impossible: Ghost Protocol.

About CineMENA
CineMENA, a unique platform by Dubai Studio City is dedicated to celebrating the art of content and fosters all aspects of content creation in a bid to identify and shape local and regional talent. As part of this priority, the initiative hosts a programme of industry-related activities, including workshops, seminars, masterclasses, exhibitions, networking events and outdoor film screenings. CineMENA showcases the latest industry trends and technologies, in addition to providing networking opportunities for members and stakeholders of the region’s creative community.

For more information, please contact:
Anisha Pamnani
APCO Worldwide
apamnani@apcoworldwide.com
055-1038741
Huda Ismail
APCO Worldwide
hismail@apcoworldwide.com
055-7802493

© Press Release 2019

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