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Abu Dhabi: Yas Mall, the largest mall in Abu Dhabi, will host the third edition of Modest Fashion and Beauty Weekend, a three-day event dedicated to celebrating the elegance of dressing conservatively. As the pioneer of modest fashion events in the Emirate, Yas Mall is pleased to host the event, which will be held from 7- 9 March and include catwalk shows showcasing the latest modern fashion trends as well as beauty and styling workshops.
Rising from the clothing preferences of women from diverse faiths and preferences, modest fashion has gained recognition in the narrative of contemporary fashion. With Yas Mall’s strong fashion portfolio of retailers, the event will focus on the latest trends and demonstrate the feminine appeal of conservative fashion.
Partnering with Grazia Middle East, the event is designed around the concept of modest street fashion with some of the region’s most highly sought-after stylists curating breath-taking catwalk shows featuring Spring season items from Yas Mall fashion brands. The fashion shows will celebrate the beauty of modest clothing and inspire women to try new styles from participating retailers including Anotah, Aspinal of London, Debenhams, Dorothy Perkins, Hanayen, House of Fraser, Khaadi, Marks & Spencer, Maje, Next, Promod, Reiss, Sacoor Brothers, Sandro, Searina, Sfera, Stradivarius, Ted Baker, Topshop, and Vero Moda.
Makeup and nail experts will be on hand at the Beauty Pop-Up, helping ladies with the latest eye makeup techniques and modest manicures, skin consultations as well as personalised fragrances. For those wanting to learn from the industry’s best, a make-up masterclass will be hosted by a popular makeup artist. For those looking to update their style, the Fashion Pop-Up will showcase the styles from the runway.
In conjunction with Modest Fashion and Beauty Weekend, Yas Mall will relaunch its Spend & Win competition, giving those who spend AED 200 a chance to win unique prizes amongst which is a chopper ride for two around Abu Dhabi, two nights stay for two at Yas Hotel, and a personal shopper experience with a AED 10,000 Yas Mall Gift Card.
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About Yas Mall
Yas Mall offers an exciting range of leading international and regional retail and F&B brands, a 20 screen state-of-the-art cinema operated by VOX Cinemas and a family entertainment zone by Fun Works. With the opening of Yas Mall, Aldar has become the largest owner and manager of retail space in Abu Dhabi.
Yas Island is situated roughly 15 minutes from the Abu Dhabi International Airport and downtown Abu Dhabi and 45 minutes from Dubai, making it an attractive and accessible destination for both residents and tourists. A selection of seven hotels can be found on the island and a range of top attractions comprising: Yas Hotel, Yas Marina Circuit, Ferrari World Abu Dhabi, Yas Water World, the recently-opened Warner Bros. World Abu Dhabi, Yas Links Golf Course, and Yas Retail Park which includes IKEA and Ace Hardware.
Yas Mall has been awarded the international certifications for ‘Quality Management’, ‘Environmental Management’ and ‘Occupational Health and Safety Standard’ certifications for its Integrated Management System, which demonstrates Yas Mall’s reliable and efficient management system.
Opening Times
Weekdays (Sunday – Wednesday): 10am – 9:30pm (last entry will be 9:00pm) Weekends (Thursday – Saturday): 10am – 11:30pm (last entry will be 1:00pm)
For more information:
For PR enquiries please contact Tariq Zuroub at tzuroub@yasmall.ae or
Karmel Abourah at kabourah@hanovercomms.com
Website: www.yasmall.ae
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