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Dubai, UAE – Crescent Enterprises, the UAE-based diversified conglomerate, and the newly rebranded environmental organisation Emirates Nature-WWF (formerly Emirates Wildlife Society-WWF), are stepping up their joint efforts to tackle pressing environmental concerns.
Marking the sixth anniversary of collaboration between the two entities, the initiative aims to prioritise conservation efforts in the attainment of development that is environmentally, socially and economically sustainable.
Throughout the long-term partnership, Crescent Enterprises has contributed towards Emirates Nature-WWF’s achievements across several environmental initiatives, including a Hawksbill Turtle Project, which recorded, surveyed and tracked 75 turtles across the region. The ongoing results from this work could positively impact regional efforts to protect the endangered sea turtle. The two entities now look to intensify efforts to inform policies and plans to protect more key species.
Ghada Abdel Kader, Vice President, CE-Invests, a subsidiary of Crescent Enterprises, said: “We are proud to celebrate the sixth anniversary of this productive partnership that allowed us at Crescent Enterprises to contribute to the unique endeavours of Emirates Nature-WWF to conserve biodiversity and address pressing environmental concerns for the benefit of our nature and society.”
Abdulla Al Nuaimi, Business Development & Marketing Director in Emirates Nature-WWF, said: “Emirates Nature-WWF works to look after our natural resources and assets — oceans, land, freshwater, wildlife and climate change here in the UAE. The long-standing support from Crescent Enterprises has helped us pursue these goals and initiate changes that could have a positive long-term impact on our economy and environment. We look forward to developing our partnership, as we continue to work together in building a prosperous future, in harmony with nature.”
Crescent Enterprises has also been a long-time supporter of Earth Hour, organised in the UAE by Emirates Nature-WWF. This global movement calls for greater action on climate change and brings together millions of people across the world to show they care about the future of our planet.
Both entities are working to address climate change through initiatives such as encouraging the uptake of electric vehicles and expanding the scope of business engagement to reduce their carbon footprint and implement renewable energy projects.
Earlier this summer, Crescent Enterprises launched with another partner, Bee’ah, a joint venture ‘ION’ to power sustainable commercial transport solutions through the development and rollout of electric vehicle fleets in the region.
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About Crescent Enterprises
Crescent Enterprises (CE) is a diversified conglomerate headquartered in the UAE that operates a range of regional and global businesses across four verticals: CE-Operates, CE-Invests, CE-Creates and CE-Ventures.
CE-Operates, the operating business division, constitutes subsidiaries and affiliates that span the ports and logistics, power and engineering, and business aviation sectors. These include Gulftainer, Momentum Logistics, Uruk Engineering & Contracting and Gama Aviation. CE-Invests, the strategic investments vertical, maintains a balanced portfolio of diversified asset class investments, including private equity, real estate and other structured assets. CE-Creates, the business incubation division, develops early-stage concepts into economically viable and scalable businesses with a significant social impact. Meanwhile, CE-Ventures, is its corporate venture capital arm that makes strategic direct investments in early- to later-stage start-ups across the world.
Crescent Enterprises employs over 4,500 people in 20 countries across five continents and has a long-term investment and operating philosophy that embraces corporate governance, inclusive growth and responsible business practices. The company is a subsidiary of the Crescent Group, one of the most progressive family business groups that has been actively contributing to shaping the economic landscape of the Middle East and North Africa (MENA) region for more than 45 years. Crescent Group’s other subsidiary, Crescent Petroleum, is the first and largest privately owned indigenous upstream oil and gas company in the Middle East.
For further information, please visit: http://www.crescententerprises.com/
About Emirates Nature-WWF
Emirates Nature is a national (UAE) environmental non-governmental organisation established in 2001 under the patronage of HH Sheikh Hamdan bin Zayed Al Nahyan, Ruler’s representative in Al Dhafra region and Chairman of Environment Agency-Abu Dhabi. Emirates Nature works in association with WWF, one of the world’s largest and most respected independent conservation organisations, with offices in 100 countries. Our vision is to build a future where humans live in harmony with nature. Our mission is to conserve nature and reduce the most pressing threats to the environment. We work with people and institutions in the UAE and region, to implement conservation solutions through science, research, policy, education and awareness. For more information, please visit www.emiratesnaturewwf.ae
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