Kuwait Agro unveils new shop-in-shop concept

“The American Truck” is an endeavour by Kuwait Agro to offer Coops a differentiating element and continuous innovation

  

Kuwait Agro has inaugurated a new shop-in-shop concept that features a vast variety of more than 400 food and non food items of well-known American brands at Al Khalidiya Cooperative Society.

The concept “The American Truck” is an endeavour by Kuwait Agro to offer Coops a differentiating element and continuous innovation.

It was commenced by Makram Malaab – Kuwait Agro CEO, Al Khalidya Coop management team including Khaled Yasin – Chairman- and members of the Kuwait community.

Following the inauguration, attendees were given a tour around the store, in which Malaeb highlighted the vast range of American products.

“The vision is to implant this concept across Online and Offline Retailers in Kuwait. We highly believe in the quality and reliability of US products and accordingly take pride in exceptionally promoting it in Kuwait and the region,” Malaeb said.

“We are delighted to launch this new concept of the sub-store within Khalidiya Coop, where we will shed light on the new and wide range of high-quality American products for all of our customers. We are keen to meet their various needs at competitive prices that would are accessible to all "said Khaled Yassin.

The American Truck is available online through gourmetpicks.com and across retail stores in Kuwait. – TradeArabia News Service

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