Marketing Innovation Forum to take place in Kingdom of Saudi Arabia

It ranks third globally in terms of smartphone usage at 24.2m users, with almost three-quarters of the population using smartphones

Marketing Innovation Forum to take place in Kingdom of Saudi Arabia

Riyadh, Kingdom of Saudi Arabia: The Kingdom of Saudi Arabia is witnessing huge change and diversification from a natural resources-based economy to becoming a digitally-enabled trade, and an innovation hub powered by digital technology.

It ranks third globally in terms of smartphone usage at 24.2m users, with almost three-quarters of the population using smartphones. It has over 19 million social media users, a key target for digital marketers. The expansion of e-commerce in the KSA is one of the significant goals with user penetration expected to hit 73% by 2023, up from 66% in 2019. This presents an ideal scenario for the new age marketers who are innovative, creative and tech-forward.

Martechvibe the region’s only marketing technology media brand has announced its premier event – Marketing Innovation Forum in Riyadh, Kingdom of Saudi Arabia. A conference series which is regarded as the most authoritative, credible and insightful, attracting global speakers, solution providers and biggest companies.

Scheduled on April 6 and 7, the forum covers several key topics like- right digital marketing strategy, building a data-driven approach, understanding and optimizing MarTech solutions. It will also host the Marketing Leader Awards to recognize outstanding marketing leaders of the Kingdom.

“The marketing ecosystem is evolving rapidly and the role and skills of marketers must evolve too. With the launch of MIF, we are addressing the huge demand for a world-class MarTech conference to be hosted in the Kingdom of Saudi Arabia. By empowering Saudi companies, brands and marketers we aspire to support Crown Prince Mohammad Bin Salman’s Vision 2030 to build a long term model for the ambitious and progressive development of Saudi Arabia.” said Sanjay Swamy, Partnership Director, MarTech Vibe.

The initial list speakers include Rami Zahran, Chief Marketing Officer, Saudi German Hospitals; Nicole Duemens, Chief Marketing Officer, Alyasra Fashion; Runaas Deheem, Chief Marketing Officer, Emaar – the Economic City among others.

Speaking ahead of the forum, Rami Zahran in an interview to MarTech Vibe stated “In 2020 I do believe that MarTech will continue to grow at a fast pace, but it will also start to filter out the good from the bad, and we will continue to see a consolidation of tools.” He further went on to add “Tech companies need to develop tools in partnership with the end-users so that ultimately we can provide an excellent experience for our customers.”

Registration for the conference and nominations for the awards are now live. For more information, log on to

- Ends-

About Martech Vibe is Middle East region’s only online publication focused on marketing technology. It is at the intersection of where the greatest marketing ideas of today meet the tech solutions of tomorrow.

We closely examine the MarTech world for lively, meaningful stories and analysis making it indispensable for new age marketers, thought leaders, and strategists. Our daily coverage includes news, industry trends, and analysis empowering marketers.

In addition to the news coverage and thought leadership pieces, features articles written by several domain experts. They see as the only authoritative platform for them to share views.

To know more about our editorial calendar and editorial themes write to 

MarTech Vibe is the media arm of Vibe Projects LLC.

PR Contacts
Manohar Bharwani
Head of Marketing 

© Press Release 2020

Disclaimer: The contents of this press release was provided from an external third party provider. This website is not responsible for, and does not control, such external content. This content is provided on an “as is” and “as available” basis and has not been edited in any way. Neither this website nor our affiliates guarantee the accuracy of or endorse the views or opinions expressed in this press release.

The press release is provided for informational purposes only. The content does not provide tax, legal or investment advice or opinion regarding the suitability, value or profitability of any particular security, portfolio or investment strategy. Neither this website nor our affiliates shall be liable for any errors or inaccuracies in the content, or for any actions taken by you in reliance thereon. You expressly agree that your use of the information within this article is at your sole risk.

To the fullest extent permitted by applicable law, this website, its parent company, its subsidiaries, its affiliates and the respective shareholders, directors, officers, employees, agents, advertisers, content providers and licensors will not be liable (jointly or severally) to you for any direct, indirect, consequential, special, incidental, punitive or exemplary damages, including without limitation, lost profits, lost savings and lost revenues, whether in negligence, tort, contract or any other theory of liability, even if the parties have been advised of the possibility or could have foreseen any such damages.

More From Press Releases